Featured Listing: Instagram Page with Over 300k Followers

About the business

Tell us a little about yourself. What’s your background? How did you start the business?

As a make-up and Beauty enthusiast, I always wanted to create an Instagram page featuring up-and-coming brands in the industry and helping them by giving them extra added exposure.

What can you tell us about your Customer Lifetime Value (CLV) and Customer Acquisition Cost (CAC)

Our customer acquisition is pretty low/nonexistent as we grew our page organically and spend 0 dollars a month on marketing.

How have you marketed the product and where are your customers originating from?

We Market our page by featuring other brands and once they repost our post featuring their brand we get exposure and following from their followers.

Is the asset on your listing owner-operated, how much time does it take to run the business, who else is needed on the team, and what is automated?

I single-handedly run the page and it takes me between 1-3 hours a day to run the business.

What does someone need to do to continue operating the business in its current form?

To continue running the business the new owner will need to continue reaching out to upcoming and big brands and continually feature brands continuously every day so the page continues to gain followers and engagement.

Growing the business

Can you list a few opportunities for a potential new owner to continue growing the business?

Feature more paid ads.

How does this business make money? What are the current revenue streams?

The business makes money through brands paying to get their brands featured on our page and thus getting them extra exposure.

What marketing channels are most profitable for the business?

Story and page post.

How does the business currently acquire customers and what is your breakdown for marketing costs?

We currently acquire customers organically with no marketing cost through our page constantly being featured on Instagram’s explore page due to the high engagement we have.

How big is your current team? How many people does it take to run this business?

I single-handedly run the business.

What’s the reason for selling your business on Flippa?

Sadly I am moving to AFRICA to begin a new venture that’s very time-consuming.