Pricing
Price reasonably. When you list, Flippa will give you a recommended price based on your historical performance and asset type. Remember, buyers look for opportunity but pay for performance. Buyers are interested in assets that have a history of performance, that are stable and preferably growing.
Traffic
Flippa integrates with Google Analytics. If you use Google Analytics for your online asset or business, please ensure your listing is connected. Buyers want to see how much traffic your site is receiving.
Financials
Connect your Google Analytics account to show your site traffic.
Why? Listings with Google Analytics connected receive 2.8x more views
and 2.4x more watchers. Skip this step if you do not use Google Analytics.
Input revenue and expenses on a month-by-month basis for the most recent 12 month period. Using this information, Flippa will calculate your avg. net profit per month.
Description
Buyers love rich, full descriptions. The more detail you provide, the better. Be descriptive. Listings with complete descriptions have a 3.5x higher chance of selling.
Headline
To trigger buyer enquiries and to get the best price for your online asset or business, you need to show it in the best possible light. A compelling description coupled with a great photo can have a big impact.
Attachments
Attach a profit and loss (P&L) statement detailing the source of your revenue and expenses for the most recent 12 months. Or simply connect QuickBooks.
Attach evidence of revenue to support the claims made in your P&L statement. An example might be an extract from your Shopify dashboard.
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