{"id":9425,"date":"2021-12-11T06:07:32","date_gmt":"2021-12-10T20:07:32","guid":{"rendered":"https:\/\/flippa.com\/blog\/?p=9425"},"modified":"2021-12-11T06:07:34","modified_gmt":"2021-12-10T20:07:34","slug":"featured-listing-brandwhip-digital","status":"publish","type":"post","link":"https:\/\/flippa.com\/blog\/featured-listing-brandwhip-digital\/","title":{"rendered":"Featured Listing: Brandwhip Digital"},"content":{"rendered":"\n

About the business<\/h2>\n\n\n\n
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View the listing on Flippa<\/a><\/div>\n<\/div>\n\n\n\n

Tell us a little about yourself. What\u2019s your background? How did you start the business?<\/strong><\/p>\n\n\n\n

I am a 24-year-old entrepreneur, digital marketer, and graduate student in Charleston, SC. I started my business my junior year at the College of Charleston and have been running it since graduation in 2020. I never wanted to be defined by the standard 9-5 grind. I always envisioned going my own route and wanted to do business on my own terms. I wanted to engineer a lifestyle of freedom, flexibility, and financial gain, so I purchased Brandwhip.com and haven’t looked back since. In addition to running Brandwhip, I am getting my Masters of Business in Innovation & Entrepreneurship at FIU School of Business. I will be done with the program in September 2022 and hope it will prepare me for what I have in store for the future.<\/p>\n\n\n\n

As an eCommerce business<\/a>, where are your products made?<\/strong><\/p>\n\n\n\n

My business does not make physical products but instead fulfils digital marketing services for individuals and organizations who are looking to grow their business online.<\/p>\n\n\n\n

What can you tell us about your Customer Lifetime Value (CLV) and Customer Acquisition Cost (CAC)<\/strong><\/p>\n\n\n\n

Customer lifetime value (CLV) is everything and any SaaS business<\/a>, E-commerce store, or tech platform should know this. The cost of acquiring new customers has become significantly less expensive through platforms like Google Ads and target ads on social. But circling back to CLV, it\u2019s not so much about acquiring new customers but more so about keeping your existing customers coming back again and again time after time for the rest of their life!<\/p>\n\n\n\n

How have you marketed the product and where are your customers originating from?<\/strong><\/p>\n\n\n\n

Yes, I run ads on search and social when I am looking to acquire new customers.<\/p>\n\n\n\n

Is the asset on your listing owner-operated, how much time does it take to run the business, who else is needed on the team, and what is automated?<\/strong><\/p>\n\n\n\n

Yes, the business is owner-operated and I am the sole owner. At my current revenue rate of 6k per month, I put in about 20 hours a week but I\u2019m a perfectionist so even that amount of time is not required. I initially fulfilled the services myself but have begun to outsource projects to freelancers and digital designers online. Aside from fulfilling the services, everything is automated.<\/p>\n\n\n\n

What does someone need to do to continue operating the business in its current form?<\/strong><\/p>\n\n\n\n

Hard work, grit, and determination.<\/p>\n\n\n\n

Growing the business<\/h2>\n\n\n\n

Can you list a few opportunities for a potential new owner to continue growing the business?<\/strong><\/p>\n\n\n\n

Social Media management and asset creation are huge opportunities for potential growth in the future, as well as possibly transitioning from a service business to more of an automated marketing platform.<\/p>\n\n\n\n

What has been the evolution of this asset since its launch?<\/strong><\/p>\n\n\n\n

A $750 domain now valued at $60k in just two years.<\/p>\n\n\n\n

How does this business make money? What are the current revenue streams?<\/strong><\/p>\n\n\n\n

Social Media Management, Website Design, and Paid Media services.<\/p>\n\n\n\n

What marketing channels are most profitable for the business?<\/strong><\/p>\n\n\n\n

SEO & Search Engine Marketing.<\/p>\n\n\n\n

How does the business currently acquire customers and what is your breakdown for marketing costs?<\/strong><\/p>\n\n\n\n

Through customer referrals and paid ads online. I rarely advertise but when doing so I typically spend about $100 per month in paid media.<\/p>\n\n\n\n

How big is your current team? How many people does it take to run this business?<\/strong><\/p>\n\n\n\n

Me, myself & I.<\/p>\n\n\n\n

What\u2019s the reason for selling your business on Flippa?<\/strong><\/p>\n\n\n\n

I am starting a tech company with the hopes of having a greater impact on a much larger scale, creating capabilities that provide superior value to individuals across the world.<\/p>\n\n\n\n

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View the listing on Flippa<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

About the business Tell us a little about yourself. What\u2019s your background? How did you start the business? I am a 24-year-old entrepreneur, digital marketer, and graduate student in Charleston, SC. I started my business my junior year at the College of Charleston and have been running it since graduation in 2020. I never wanted […]<\/p>\n","protected":false},"author":19,"featured_media":9426,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","inline_featured_image":false,"footnotes":""},"categories":[394],"tags":[],"dipi_cpt_category":[],"acf":[],"_links":{"self":[{"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/posts\/9425"}],"collection":[{"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/comments?post=9425"}],"version-history":[{"count":0,"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/posts\/9425\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/media\/9426"}],"wp:attachment":[{"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/media?parent=9425"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/categories?post=9425"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/tags?post=9425"},{"taxonomy":"dipi_cpt_category","embeddable":true,"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/dipi_cpt_category?post=9425"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}