{"id":10277,"date":"2022-01-20T09:21:33","date_gmt":"2022-01-19T23:21:33","guid":{"rendered":"https:\/\/flippa.com\/blog\/?p=10277"},"modified":"2022-01-20T09:21:35","modified_gmt":"2022-01-19T23:21:35","slug":"featured-listing-5-star-shopify-app","status":"publish","type":"post","link":"https:\/\/flippa.com\/blog\/featured-listing-5-star-shopify-app\/","title":{"rendered":"Featured Listing: 5 Star Shopify App"},"content":{"rendered":"\n

About the business<\/h2>\n\n\n\n
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View the listing on Flippa<\/a><\/div>\n<\/div>\n\n\n\n

Tell us a little about yourself. What\u2019s your background? How did you start the business?<\/strong><\/p>\n\n\n\n

I’m a 40-year-old man and live in Raleigh, NC. I have been a full-stack engineer since 2004 and have worked on several SaaS applications. In my main startup, I was the first full-time dev and grew up with the company to be VP of Engineering of a 25 member team.<\/p>\n\n\n\n

I purchased this app in 2017 from the founder. My goal was just to have some passive income from it. As I got to know the business I realized there’s a lot of potentials and was planning on trying to grow the app significantly.<\/p>\n\n\n\n

I’ve had success on some other ventures so never was able to give this the attention it needs.<\/p>\n\n\n\n

What can you tell us about your Customer Lifetime Value (CLV) and Customer Acquisition Cost (CAC)<\/strong><\/p>\n\n\n\n

CLV = $406 and CAC = $0 so far \ud83d\ude42<\/p>\n\n\n\n

How have you marketed the product and where are your customers originating from?<\/strong><\/p>\n\n\n\n

No marketing, customers come in through the Shopify app store listing.<\/p>\n\n\n\n

Is the asset on your listing owner-operated, how much time does it take to run the business, who else is needed on the team, and what is automated?<\/strong><\/p>\n\n\n\n

Owner operated and very little time spent on customer requests and support. You will need to be a full-stack engineer or have access to a team with these skills.<\/p>\n\n\n\n

What does someone need to do to continue operating the business in its current form?<\/strong><\/p>\n\n\n\n

You’ll need to be able to write code and respond to customer questions via email.<\/p>\n\n\n\n

Growing the business<\/h2>\n\n\n\n

Can you list a few opportunities for a potential new owner to continue growing the business?<\/strong><\/p>\n\n\n\n

Launch the rebrand and new marketing site. Advertise. Create 3 pricing tiers and increase the monthly subscription rate. Default all new customers to the full-service plan which allows you to make arbitrage when selling prepaid labels.<\/p>\n\n\n\n

What has been the evolution of this asset since its launch?<\/strong><\/p>\n\n\n\n

I purchased the app on Empire Flippers from the founder in 2017. He had developed it with an offshore dev team with node on backend and angular on front-end.<\/p>\n\n\n\n

When I took over and dug into the code I realized it was pretty poor quality. Being a software dev I realized I didn’t want to build any new features on top of the old codebase. So I began rewriting the app using the technology I preferred.<\/p>\n\n\n\n

Unfortunately, right after purchasing the app, I decided to start a new company with some cofounders so this project was put on the back burner. I have intended to work on it full-time since I see a lot of potential with it but unfortunately, I’ve never been able to make that happen.<\/p>\n\n\n\n

Over the years I was able to rewrite and launch the customer portal widget. I’m also 90% done rewriting the admin and have just released it as a beta option for all customers.<\/p>\n\n\n\n

How does this business make money? What are the current revenue streams?<\/strong><\/p>\n\n\n\n

Monthly subscription fees and arbitrage between discounted labels and the retail price of labels.<\/p>\n\n\n\n

What marketing channels are most profitable for the business?<\/strong><\/p>\n\n\n\n

Not sure, haven’t tried any.<\/p>\n\n\n\n

How does the business currently acquire customers and what is your breakdown for marketing costs?<\/strong><\/p>\n\n\n\n

Customers come through the Shopify app store. 0 marketing costs to date.<\/p>\n\n\n\n

How big is your current team? How many people does it take to run this business?<\/strong><\/p>\n\n\n\n

Just me.<\/p>\n\n\n\n

What\u2019s the reason for selling your business on Flippa?<\/strong><\/p>\n\n\n\n

Too busy with other ventures to give this one the attention it deserves.<\/p>\n\n\n\n

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View the listing on Flippa<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

About the business Tell us a little about yourself. What\u2019s your background? How did you start the business? I’m a 40-year-old man and live in Raleigh, NC. I have been a full-stack engineer since 2004 and have worked on several SaaS applications. In my main startup, I was the first full-time dev and grew up […]<\/p>\n","protected":false},"author":19,"featured_media":10280,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","inline_featured_image":false,"footnotes":""},"categories":[394],"tags":[],"dipi_cpt_category":[],"acf":[],"_links":{"self":[{"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/posts\/10277"}],"collection":[{"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/comments?post=10277"}],"version-history":[{"count":0,"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/posts\/10277\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/media\/10280"}],"wp:attachment":[{"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/media?parent=10277"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/categories?post=10277"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/tags?post=10277"},{"taxonomy":"dipi_cpt_category","embeddable":true,"href":"https:\/\/flippa.com\/blog\/wp-json\/wp\/v2\/dipi_cpt_category?post=10277"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}