Tell us a little about yourself. What’s your background? How did you start the business?
I purchased The Calming Dog Bed in August 2020. I quickly grew the business from under $1000/month to over 21k/month. The business was then sold to a buyer with limited marketing experience and also limited time who was not able to maintain those levels.
The store itself is set, ready to go 100% turnkey. Marketing is essentially in place, just needs someone who has a little time and experience in eCommerce and it can be turned around VERY quickly. We are selling at a very significant discount so someone can come in and put back the time and effort to turn this into a 20k/month+ store.
If you are an e-Commerce business where are your products made?
They are made in China and shipped via Ali Express and Oberlo
How have you marketed the product and where are your customers originating from?
We do a mix of paid marketing and have some organic traffic as well, however, most of our customers come from our Google ad spend.
Is the asset on your listing owner-operated, how much time does it take to run the business, who else is needed on the team, and what is automated?
It would take about 2-3 hours a day and maybe some more time with a VA to get this business back up and running to a 20k a month website
What does someone need to do to continue operating the business in its current form?
Revamp FB page and do google marketing.
Can you list a few opportunities for a potential new owner to continue growing the business?
FB Marketing and just getting the social media/paid traffic back to where it was.
What has been the evolution of this asset since its launch?
Went to 20k/ month in sales in less than a year.
How does this business make money? What are the current revenue streams?
Selling the products to customers. We had Google ads, FB Ads and organic traffic in place for this website
What marketing channels are most profitable for the business?
FB Marketing and Google Ads.
How does the business currently acquire customers and what is your breakdown for marketing costs?
Currently, the owner doesn’t have as much time as needed so the marketing has stopped. The old FB account that was associated with this business is gone so you would have to restart that.
How big is your current team? How many people does it take to run this business?
currently, our team is 2 people; me and the old owner. It would only take 2 people to run this business effectively.
What’s the reason for selling your business on Flippa?
The owner doesn’t have time to dedicate to this business.