Incredible opportunity to acquire an upstart App that is looking to disrupt the personal fitness space.
Watch the video below to learn a bit more about the owner and his business.
Tell us a little about yourself. What’s your background? Why did you decide to build this app?
I am an Army combat veteran, and currently work as an automation specialist in the oil & gas industry. I work a 14 day on and 14 day off schedule, and realized I had a lot more time than most people to start a business. I am very passionate about fitness, so I knew that I wanted to create something for that industry. After speaking with a personal trainer at the local gym that I went to, he told me that he got paid $13/hr, and he received no commission from actually training clients, all of that went to the gym, other than 20% going to the sales associate that the customer spoke to. I started to think of companies like Uber and Airbnb. Uber is the biggest taxi company, yet they don’t own any taxis. Airbnb is a massive hotel like company, but they don’t own any hotels. I thought of the idea for Xphorm and realized it could bring in more income for myself, while helping personal trainers put more money in their pocket, as well as allow customers to pick their personal trainer, instead of being assigned one.
What does your app do?
Xphorm allows fitness personal trainers to list their services locally, or online. They set their own prices, by the hour, or a one time price, like for a meal plan or workout plan. It could be 1-on-1 personal training like resistance training, cross fit, boxing, you name it. Or, it could be group classes, like spin, yoga, dance, etc.
Customers can then go and search for the trainers in their local area, or anywhere in the world, if they are just looking for a meal or workout plan. They are able to book the services, and it will go into the trainer’s online wallet, but will not be able to be withdrawn until the customer marks the service as complete.
How was this app developed? Are you an engineer or was it outsourced? How often are updates needed at this point?
The app was outsourced. The app is completely up to date, the only thing that could use some work would be the user interface (UI) and user experience (UX).
How have you marketed the product and where are your customers originating from? How many daily/monthly active users do you currently have?
I started to do advertising and marketing, but I have very little experience. I hired a company to do it for me, and ran into some issues with the SDK integration to track analytics but I got all of that taken care of. This has all been 100% bootstrapped out of my pocket, and recently my advertising budget has gone down. New facebook ad accounts aren’t getting much support as of now, due to being short handed from covid-19. This is being sold as a start up and really hasn’t got a chance to hit the market yet.
Can you list a few opportunities for a potential new owner to continue growing the business?
The opportunities are endless. I’m sure most people that create a business think that their business will be a multi million dollar business, but Xphorm truly has that capability. A business model set up like this is easy to maintain, and has a track record of being very successful. Look at class pass, rover, uber, airbnb, and the list goes on. If someone with a software development or advertising background is the new owner, they will be able to take this very far. If not, they will just need the means to properly advertise and hire the people to make the minor fixes to really grow it into a very well known name.