This eCommerce store is blowing the lid off of things with over $25,000 in profit each month after having only been around for 3 months! If you’re looking for a way to enter the drop shipping space, this might just be what you’re looking for.

Tell us a little about yourself. What’s your background? How did you come to start this store?

My name is Alexander Diago and I am a young entrepreneur who is looking to grow out into new business paths. I learned about drop-shipping earlier this year and ever since I have been hooked to it and have studied it like a college course. I created a couple prior stores to Serene Falls, but both flopped. When I started Serene Falls, I knew from the first day it was going to be successful so I stuck with it and it ended up very successful. 

Why did you choose this product to sell?

I chose incense burners and cones to sell because they had the potential to go viral and become a success in the social marketing world.

How have you marketed the product and where are your customers originating from? Are you reliant primarily on influencers or are you running more traditional paid advertisements as well?

I have marketed the product through facebook advertising, Instagram advertising, email marketing, google advertising, and Instagram Influencers. Serene Falls is mainly reliant on paid advertisements through Facebook and Instagram but also gets a portion of sales from influencers.

How much time does it take to run the business, who else is needed on the team, and what is automated?

Serene Falls can be made into a passive business through paid advertising if the upfront work is put in to apply the steps necessary for it. At first you could spend anywhere from 4-5 hours a day running ads, managing customer support, fulfilling orders, and social marketing. I am the only person who has run this business from the start to now. I have not needed anyone else to assist me with anything. I do all the customer support myself along with order fulfillments, and social marketing.

This is a young business, why are you selling now?

Serene Falls is indeed a young business, and I am choosing to sell it to gain enough capital to follow through in a big business deal that was put on my table recently. This deal is very crucial for me to follow through so I can continue towards growth in my life journey.

Can you list a few opportunities for a potential new owner to continue growing the business?

The first opportunity would be to follow my advice I would give on paid advertising and how I got this store to be so successful in such a short amount of time.

Another opportunity would be to continue with paid advertising and influencers to maintain a steady trajectory upwards and gain that organic customer list that could make this store passive without any advertising and strictly SEO.

A third opportunity is to keep up with the Instagram page that is included with the business and constantly post new pictures and story posts to keep followers engaged and potentially buy in the future.

The last opportunity would be to slightly change the website to the newest trends once in awhile to ensure that once someone makes it to the website, they will be engaged enough to stay and check out what you have to offer.

Benjamin Weiss

Benjamin Weiss

Benjamin Weiss is a marketing all-star at Flippa. He has well over a decade of experience running multifaceted marketing programs within the CPG industry and knows just what it takes to drive a business from vision to reality. You will often find him enjoying a cold beer on a hot day in Austin, TX, or you can always find him on LinkedIn.