The site has over 7000 pages indexed. All pages offer a wide range of products related to the title, which is a buyer intent keyword. Together with the products it ranks for many longtails.
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|Page Views||% of Total|
What is included in the sale?
What is required to keep the business operational?
Why are you selling the business?
I need startup cash for a bigger project.
How does the business generate revenue?
With the german amazon affiliate program.
Are there any expenses for the business? If so, what are they?
Only hosting and renewal of the domain.
What marketing initiatives have been used for this business?
A few blog comments. All traffic is organic and no further traffic method has been used.
How can the future owner improve the traffic?
As only a few blog comments have been build there's a lot of potential still left to increase Googles search position. Site is sitting on lower first or second page for some keywords > 1000 searches a month. Barely any social media promotion has been done which could be another source of traffic. Depending on the new owner's experience with paid advertisement this might be worth it too.
How can the future owner improve the earnings?
Currently the site is only monetized with the german amazon affiliate program. Once the site had a non targeted PPC banner but it was not worth it. Choosing a suitable advertisement solution might increase earnings. Additionally email leads could be taken and further monetized.
How has the business evolved since it was first established?
As you can see from the Google Analytics stats, the traffic did quickly increase and settled around ~17000 UV a month now. This base can be used to set up a social presence and build an email list.
Has the site received any search engine penalties?
From my knowledge and the displayed data in Google Search Console the site is completely free of penalties.
Do you own any other internet-based business? If so, are they related to the website being sold?
I own a similar site that is much smaller and I'm willing to shut it down immediately once the site is sold.
Are you willing to sign a 3-year non-compete contract in the industry that the website operates in?
No, because it is a huge website that covers a lot of niches. In case I should still operate in any subniche that won't have negative effects on this site.
|Site Established ?||January 2017|
|Built With ?||WordPress|
|Google Analytics Detected ?||Yes|
|Domain Registered ?||—|
|Content Unique ?||No|
|Design Unique ?||No|
|Pages In Google ?||7,700|
|MajesticSEO Inbound Links ?|
|SEOmoz mozRank ?|
|Alexa Rank ?||1,047,679|