Website for sale

Current price Reserve not met

$45,000 USD

2 days left

WordPress Business With Over $60K Profit & Over 1.4 Million Pageviews Per year

SourceWP is an established WordPress resource blog and a well-known name in the WordPress community. It has a very steady traffic & revenue. So you have this rare chance to own an established business

At a glance ?

Touch a value for a description

Site Type
Site Age
2 years

Traffic ?

Page Views
Unique Visits

Financials ?

Gross Revenue
Net Profit

Traffic ?

Uniques Page Views
Jun 17 66,026 93,061
May 17 70,323 99,108
Apr 17 68,047 96,228
Mar 17 77,257 111,698
Feb 17 65,210 93,609
Jan 17 63,174 94,386
Dec 16 64,126 97,609
Nov 16 81,657 122,028
Oct 16 81,757 121,576
Sep 16 81,903 124,541
Aug 16 82,184 128,947
Jul 16 78,833 124,740

Traffic Health ?

Pages / Session
Avg. Session Duration
Bounce Rate

Top Channels ?

Page Views % of Total
Organic Search 84,575 91%
Direct 5,684 6.1%
Referral 2,097 2.3%
Social 629 0.68%
(Other) 76 0.082%

Top Countries ?

Page Views
India 17,383
United States 15,274
United Kingdom 4,984
Germany 3,305
Canada 2,773

Financials ?

Monetization Methods

  • This website earns revenue with Affiliate Income and Advertising Sales. It is recommended to request a video walk through from the seller to verify all revenue claims.

Last 12 Months Claimed Revenue and Profit

Revenue Costs Profit
Jul 16 $7,636 $250 $7,386
Aug 16 $5,245 $250 $4,995
Sep 16 $4,589 $250 $4,339
Oct 16 $5,218 $250 $4,968
Nov 16 $5,868 $250 $5,618
Dec 16 $5,969 $250 $5,719
Jan 17 $4,328 $250 $4,078
Feb 17 $5,723 $250 $5,473
Mar 17 $5,405 $250 $5,155
Apr 17 $4,852 $250 $4,602
May 17 $5,937 $250 $5,687
Jun 17 $5,245 $250 $4,995

Seller's Notes

Here is your chance to grab one of the best and leading WordPress blog with over 4 Million Google Impressions & over 200k clicks (Last 90 days) according to Google’s webmaster console.

An extremely steady traffic and revenue site which you can easily take to a new high with a little extra work.

We have never used any black Hat SEO to get short term benefit for the site. Hence, you can be rest assured of any Google Algorithm updates.

We have never used any quick and easy backlink strategy for the site, all the links we have ,are purely organic.

Also, the traffic to the site is organic. We are not using any paid traffic campaign for the site because organic traffic is always the best for generating revenue.

 You can always increase the traffic and revenue further,as it can easily be done with some strategic backlinks.

Site Overview:

Established in 2014, SourceWP has steadily grown over the years and created a name for itself in the Wordpress niche community.

We get around 100k pageviews every month which is extremely targeted. We have over 600 articles live on the site currently, and most of them have 1st page Google ranking.

  • Established WordPress blog
  • Launched in Oct 2014 
  • Custom modified theme. (SEO friendly & quick)
  • Millions of impressions in Google search & and good click through rate.
  • 100,000 page views per month
  • 4,500+ mailing list subscribers
  • 4586 Facebook followers
  • 1400 Twitter followers
  • WordPress, SEO, Social Media, Blogging related topics

Included in the sale will be:

  • Website files & database
  • domain name
  • Social accounts.
  • Over 600 unique content
  • Affiliate accounts
  • Over 4,500 email list
  • Ownership of a Premium coupon plugin listed on codecanyon (Bonus for the new owner)

Content & Time Investment

Initially, when I launched the site, I used to write content along with a freelance writer. Now all the content in the site is written by the freelance writer 

We also receive a lot of content from the guest authors ,that meets our quality requirement.

Once the content is ready, I spend around one to two hours daily just to make the content ready for publishing, which includes adding the image and affiliate links to the posts.

The content writer is well aware of the site requirement and the kind of content we publish. The new owner can continue with the same writer so that there is no break in the flow of content.

Traffic & Traffic Sources

The site has been receiving a steady flow of traffic over the years. The site receives organic traffic from the Google search engine which is the best traffic for this kind of niche site.

We have not invested any money on generating traffic to the site. You see a little up and down in the traffic that is because we used to publish more content in the year 2016 as compared to 2017. 

The traffic is verified by Flippa & the data is pulled from Google Analytics.

Business Model & Revenue

As you can see, the site has a very steady revenue throughout the year & before that as well.

SourceWP receives revenue through three main channels

  • Affiliate marketing
  • Direct advertising
  • Sponsored content

We have worked with all the leading names in the WordPress community, the theme and plugin developers and the site continues to be one of the preferred blog to promote the new as well as established WordPress products.

We receive a lot of sponsored content offers every month, but we only accept the offers that are for WordPress related products (Depending on product quality).

We have worked with the best WordPress product companies from across the world. Also, we have received repeated business from most of the clients who invested on the site though promotions and sponsored content.

We will provide the details of all the old clients and potential investors to the new owner ,once the transfer is done.

How can you increase revenue?

The site owner can easily increase the revenue of the site by a little change in business model. As the site is already established and has a good name in the market, you can start your product line to leverage it.

Few options to increase revenue.

  • Launch your WordPress product and promote it on the site. You can easily add $5-$10k per month with a few quality themes.
  • We have received a lot of request from the third party content promotion site, we have never accepted that; if you wish you can go for that.
  • We have never reached out to anyone for product reviews; I’m sure you can add a few hundred dollars to the revenue if you reach out to 10-15 potential clients in a month.
  • We have never used Google AdSense on this site; you can go for that as well.
  • You can offer custom WordPress & SEO related service. The site has a good amount of new visitors so that you can promote your services to them.

Reason for Sale

It’s a difficult decision for me to let go this site. I have worked really hard on this site initially, invested a lot of time and effort to make it what it is today.

The site has a good name, steady traffic, and revenue today. More importantly, a lot of prospects to grow it further with some extra effort.

The main reason why I want to sell this site is that I have started a social media site for Indian audience called which needs most of my time and need a good amount of funds for the marketing of that startup.

Besides, I have another multi-niche blog that needs my time as well.

Cost Involved

The main cost involved in the site are the hosting cost & the content writer's cost. The new owner can change these accordingly.

Are the affiliate accounts part of the deal?

Yes, we will transfer all the affiliate accounts to the new owner.

Any bonus for the new owner?

Yes, we will be giving away our premium coupon plugin that is listed on the codecanyon marketplace. The new owner can keep updating it & make a good amount of revenue with a little promotion.

Email List of the site

The email list with over 4,500 emails will be a part of the deal.

Any specific SEO is done for the site?

Yes, we have done basic SEO for the site. However, we have always kept it basic and clean so that the site is not affected by any algorithm update. Most of the new articles quickly get 1st page Google ranking without any extra effort.

Quality of content

We have not published any content that is below 1000 words. All the articles (above 600) are completely unique and written with a natural flow for humans.

Final Word

It's a rare auction that you don't see everyday. So, bid with confidence.

All the best!

Site Info

Site Established ? October 2014
Built With ? WordPress
Google Analytics Detected ? Yes
More info: BuiltWith

Domain Info

Domain Registered ? 10 October 2014
More info: Wayback Machine and Whois

Site Uniqueness

Content Unique ? Yes
Design Unique ? Yes
More info: Plagspotter and Copyscape

SEO Presence

Pages In Google ? 2,210
MajesticSEO Inbound Links ?
SEOmoz mozRank ?
Alexa Rank ? 65,718
More info: SEOmoz and SEMRush


Px48x48 avatar 1390454310.824952e0a626c96412.21397017
Dhiraj ( | $26.7K )
Tue, 11 Jul 2017 00:35:37 AEST

Note: Looking at the competitiveness in the niche, we will not the providing individual analytics access. Flippa has verified the traffic, that should be enough.

The seller deleted a comment from Dhiraj ( | $26.7K )
mohammad alsughayer ( | $99 )
Tue, 11 Jul 2017 18:08:17 AEST

hi, is it automated?

Px48x48 avatar 1390454310.824952e0a626c96412.21397017
Dhiraj ( | $26.7K )
Tue, 11 Jul 2017 20:04:50 AEST

@mohammad alsughayer No, it is an automated site.

RyanPhil ( | $65.2K )
Wed, 12 Jul 2017 16:41:45 AEST

@Dhiraj Can you please confirm this statement? Did you mean, "No, it is not an automated site."?

Px48x48 avatar 1390454310.824952e0a626c96412.21397017
Dhiraj ( | $26.7K )
Wed, 12 Jul 2017 18:49:53 AEST

@RyanPhil Yes, that's correct. It is not automated, the content and site is managed by human

mohammad alsughayer ( | $99 )
Wed, 12 Jul 2017 23:59:26 AEST

who does the content ? i he hired by you or free lance?

Px48x48 avatar 1390454310.824952e0a626c96412.21397017
Dhiraj ( | $26.7K )
Thu, 13 Jul 2017 00:25:09 AEST

@mohammad alsughayer freelancer

jmrgn92 ( | $347 )
Thu, 13 Jul 2017 02:25:53 AEST

Can you PM reserve price please

Px48x48 avatar 1390454310.824952e0a626c96412.21397017
Dhiraj ( | $26.7K )
Thu, 13 Jul 2017 02:37:12 AEST

@jmrgn92 we will not disclose the reserve, let the auction run

Px48x48 avatar 1429483915.28595534318b45cec7.21426555
lg2 ( | $13.1K )
Sun, 16 Jul 2017 06:27:00 AEST

Is the cost of the freelance writer including in your expenses?

Px48x48 avatar 1390454310.824952e0a626c96412.21397017
Dhiraj ( | $26.7K )
Sun, 16 Jul 2017 19:23:46 AEST

@lg2 yes, it is included. Sometimes a few dollars here and there depending on the amount of content we publish

meffa ( new )
Wed, 19 Jul 2017 16:27:24 AEST

for a typical 1000 words post, how much your freelancer charge? and How we can continue working with him/her? is he available?

Px48x48 avatar 1390454310.824952e0a626c96412.21397017
Dhiraj ( | $26.7K )
Wed, 19 Jul 2017 16:59:44 AEST

@meffa we had a custom deal with the freelancer which is lower than the regular pricing as I use to offer regular work. 1000 word post costs around $10. Yes, you can continue to work with the same freelancer. The site can be taken ahead as it is right now.

sandeshdeshkar ( | $1.05K )
Thu, 20 Jul 2017 01:52:19 AEST

do you do keyword research/topic research on your own? or is that also managed by a freelancer?

Px48x48 avatar 1390454310.824952e0a626c96412.21397017
Dhiraj ( | $26.7K )
Thu, 20 Jul 2017 02:09:36 AEST

@sandeshdeshkar I don't generally do keyword research. We publish on topics related to WordPress, Blogging, SEO, Social Media etc

Px48x48 avatar eaff9b45 fc22 4d06 afd2 2e4e3e3ffdf5
yashchandra ( | $60.2K )
Mon, 24 Jul 2017 02:59:23 AEST

Question about revenue sources. You said that SourceWP receives revenue through three main channels: Affiliate marketing, Direct advertising, Sponsored content

Can you give a breakdown of the percentage of revenue that comes from each of these sources ?

Px48x48 avatar 1390454310.824952e0a626c96412.21397017
Dhiraj ( | $26.7K )
Mon, 24 Jul 2017 04:41:54 AEST

@yashchandra It would be around 70% affiliate marketing, 20% sponsored content and 10% ads

cloudhigh ( new )
Tue, 25 Jul 2017 01:54:17 AEST

Hi there, some questions, thanks.

1. Where are the article topics sourced from?
2. Do you have an ‘article topic’ publishing plan moving forward (What will be published in Aug, Sept and beyond?)
3. How much is new fresh content verse re-written content that is re-published? (For example, you have published 17 or so articles in the last week)

You are offering the coupon pro in the sale and reporting in your financials total sales of $5k+. The plug-in appears to have only sold 23 x $14 = $322 - Please clarify?

Are you offering any post-sale training and support?

Is there a way to verify that the PayPal financials relates to sourcewp affiliate marketing?

I see that your new venture is multi-niche but it would compete with sourcewp in a small way. How WordPress based will your articles be?

Thank you for your time.

Px48x48 avatar 1390454310.824952e0a626c96412.21397017
Dhiraj ( | $26.7K )
Tue, 25 Jul 2017 03:23:23 AEST


1. Random sources like Google, Q & A forums etc
2. We generally plan one month ahead.
3. We published 6 new articles and others are updated.

Yes, the plugin commission is included. We didn't get time to update the plugin, the new owner can update it and promote to increase the sales.

Yes, I can support the new owner as required to make sure it runs smoothly.

We can have a call if you wish to verify the financials. The mentioned revenue is less than actual, I have not included Clickbank revenue in the total as the amounts are not that big.

Yes, WordPress is also a part of the multi-niche site and it will compete in a small way.

The Seller
Px140x140 avatar 1390454310.824952e0a626c96412.21397017 Dhiraj Dhiraj Das
21 transactions totalling $26,721
Payment Methods ?
  • Flippa Escrow
  • PayPal
Community Watch

Does this listing violate the Flippa Terms and Conditions?

If so, anonymously report it here.