themanecrate.com

Website for sale

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Turnkey subscription site with 750 visitors/mo with established subscribers

Subscription box company specializing in professional hair care. Quarterly delivery of full-size products to established subscribers.

At a glance ?

Touch a value for a description

Site Type
eCommerce
Platform
Cratejoy
Site Age
1 year
Net Profit
$215 p/mo

Traffic ?

Page Views
214
Unique Visits
42

Financials ?

Gross Revenue
$394
Net Profit
$215

Traffic ?

Uniques Page Views
May 17 128 642
Apr 17 0 0
Mar 17 0 0
Feb 17 0 0
Jan 17 0 0
Dec 16 0 0
Nov 16 0 0
Oct 16 0 0
Sep 16 0 0
Aug 16 0 0
Jul 16 0 0
Jun 16 0 0

Traffic Health ?

Pages / Session
1.51
Avg. Session Duration
00:00:33
Bounce Rate
14.55%

Top Channels ?

Page Views % of Total
Direct 396 62%
Organic Search 179 28%
Social 52 8.1%
Referral 15 2.3%

Top Countries ?

Page Views
United States 563
Canada 26
Brazil 20
Mexico 4
United Kingdom 4

Financials ?

Monetization Methods

  • This website earns revenue with Product or Service Sales. It is recommended to request a video walk through from the seller to verify all revenue claims.

Last 12 Months Claimed Revenue and Profit

Revenue Costs Profit
Jul 16 $277 $0 $277
Aug 16 $400 $0 $400
Sep 16 $294 $0 $294
Oct 16 $0 $0 $0
Nov 16 $0 $37 -$37
Dec 16 $0 $944 -$944
Jan 17 $0 $680 -$680
Feb 17 $192 $945 -$753
Mar 17 $259 $684 -$425
Apr 17 $116 $539 -$423
May 17 $888 $0 $888
Jun 17 $180 $0 $180

Seller's Notes

1.5 year old subscription-based website with established subscribers. The subscription is a quarterly professional hair care delivery. Each quarter is a different set of products that can include any variety of wet line hair care products as well as tools and the latest and greatest from the hair care industry. We are a unique company in the way that there is no other subscription company out there specializing in professional hair care.

We rely only on subscribers from income and we have been marketing our company to hair care brands as a way for them to market their products to customers in a new way and we market the subscription to consumers who enjoy other subscriptions such as Stitch Fix, Ipsy, etc. 

We utilize Cratejoy platform for all our back end work, analytics, mailings, etc. We have grown our Instagram to over 550 subscriber in the past year and we have blogger influensters that we utilize for advertising. 

We will provide 1-3 months of post-sale support/training so that the buyer can fully take over. In addition, Cratejoy is incredible at providing support as needed whenever.

Mane Crate was started because of requests from many salon clientele of the owner. Clients wanted a subscription box like their Birchbox, etc. that would deliver them new hair care products regularly. Although Mane Crate has done well in its time, the owner wants to focus on family and her full-time job that she has been maintaining alongside the startup of a new business. 



Attachments

Site Info

Site Established ? April 2016
Built With ? Cratejoy
Google Analytics Detected ? Yes
More info: BuiltWith

Domain Info

Domain Registered ? 12 January 2016
Registrar ? ENOM
More info: Wayback Machine and Whois

Site Uniqueness

Content Unique ? No
Design Unique ? No
More info: Plagspotter and Copyscape

SEO Presence

Pages In Google ? 12
MajesticSEO Inbound Links ?
SEOmoz mozRank ?
Alexa Rank ? 8,972,475
More info: SEOmoz and SEMRush

Comments

Px48x48 avatar 9c4965b7 d33f 4680 b160 de5e45672f7e
ksa7198 ( | $1.21K )
Tue, 18 Jul 2017 03:40:11 AEST

Hello
How many subscribers do you have?
What is the cost & profit per month?

Noavatar
Jross722 ( | $50 )
Wed, 19 Jul 2017 04:14:52 AEST

Also interested in number of subscribers. Do you have any social media accounts? Why was there 0 revenue from October-January?

The seller deleted a comment from User 92dc8e3e ( new )
Noavatar
mbalsh ( | $195 )
Thu, 20 Jul 2017 13:54:30 AEST

Couple questions. What happened between November and April to be at a negative loss? Do you have a good relationship with suppliers? How many subscribers do you currently have?

Noavatar
User 92dc8e3e ( new )
Fri, 21 Jul 2017 00:54:32 AEST

@mbalsh great question! We shut down in November for a period so that we could transition everything from a monthly subscription to a quarterly subscription, which has worked so much better for this business.
We have several suppliers, mostly major brands in the professional hair care industry along with a few mom and pop brands that we have a working relationship with.
Currently we have 44 subscribers in our client base.

Noavatar
mbalsh ( | $195 )
Fri, 21 Jul 2017 01:59:11 AEST

Thank you for answering. Do you have a quarterly P & L for costs and profit. It would be good to see margins. What you sell it for? How much you pay for products from suppliers? Thanks,

Noavatar
mbalsh ( | $195 )
Fri, 21 Jul 2017 01:59:48 AEST

And why are you selling?

Noavatar
User 92dc8e3e ( new )
Fri, 21 Jul 2017 08:41:35 AEST

@mbalsh We absolutely have a P&L available to our buyer. We don't typically purchase products from suppliers but if we do, it is at a very deeply discounted wholesale price so there is very little overhead cost if you keep our profile of suppliers that we have a great relationship with. I am selling because it is growing faster than I am able to keep up with on my own and would love to see it grow and flourish because it is an innovative and unique business within the subscription box category.

Noavatar
mbalsh ( | $195 )
Fri, 21 Jul 2017 11:39:50 AEST

Pm your best offer! Very serious in buying.

The Seller
Sellerdefaultavatar User 92dc8e3e Kristle Jones

new

Payment Methods ?
  • Flippa Escrow
  • PayPal
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