Website for sale

Sold by Auction

$3,900 USD

Ended 68 days ago

Site with 1,273 uniques/mo making $1,201/mo

Dropshipping eCommerce store in Hot Niche - Women Waist Trainers!

At a glance ?

Touch a value for a description

Site Type
Ruby on ​​Rails
Site Age
7 months

Traffic ?

Page Views
Unique Visits

Financials ?

Gross Revenue
Net Profit

Traffic ?

Uniques Page Views
Feb 17 885 5,024
Jan 17 1,653 10,829
Dec 16 1,281 10,333
Nov 16 0 0
Oct 16 0 0
Sep 16 0 0
Aug 16 0 0
Jul 16 0 0
Jun 16 0 0
May 16 0 0
Apr 16 0 0
Mar 16 0 0

Traffic Health ?

Pages / Session
Avg. Session Duration
Bounce Rate

Top Channels ?

Page Views % of Total
Paid Search 2,620 56%
Direct 836 18%
Referral 589 13%
Social 445 9.5%
Display 190 4.1%

Top Countries ?

Page Views
United States 3,873
Philippines 758
India 190
Canada 116
United Kingdom 35

Financials ?

Monetization Methods

  • This website earns revenue with Product or Service Sales. It is recommended to request a video walk through from the seller to verify all revenue claims.

Last 12 Months Claimed Revenue and Profit

Revenue Costs Profit
Nov 16 $1,370 $29 $1,341
Dec 16 $1,509 $29 $1,480
Jan 17 $1,309 $29 $1,280
Feb 17 $787 $29 $758

Seller's Notes

Dropshipping eCommerce store in Hot Niche - Women Waist Trainers!

An amazing opportunity to own a turnkey eCommerce store with a simple and easy marketable branded name, Suite143! The numerical code 143 stands for I Love You. Easy to run and maintain with minimal effort. Great store for beginners that want to try the online world or experienced online marketers that want to enter a hot niche!  

Suite143’s creative was custom designed from scratch. Currently have 2 suppliers vetted out that are willing to continue taking orders for the business.

The two products we offer, is our Suite143 Premium Waist Trainer at $49.99 that costs us $15.71 from the supplier and our Suite143 Standard Waist Trainer at $29.99 that costs us $6.71 from the supplier.

Seller's Notes

Established in November 2016, Suite143 is growing exponentially. The company strategically focuses on women and 100% of its customers are women. Their is a market for men that my competitors are serving but I decided to focus specifically on women as the main target audience.  

The sale of Suite143 includes the business domain, facebook account with 5638 likes, and all customer information.

With high-quality products, a loyal customer base, and a new recognizable brand, the new owner will be perfectly positioned to take this business to new heights.

Business Model

Suite143 derives 100% of its revenue from dropship sales direct from supplier to customers. 100% of the business’ customers are located in North America (Sales can increase tremendously just by expanding and offering to International customers).

Suite143 has built a great relationship with various quality suppliers in place in China!  The business is currently managed by me, I spend an average of 30 minutes a day managing the business. This time is primarily spent managing social media, answering customer phone calls and emails, and processing orders via the suppliers. A new owner could easily outsource all of these tasks.

Many Growth Opportunities!

There are several growth strategies that present very exciting opportunities for the new owner.

The new owner could expand business internationally, add additional products to the store and expand the demographic to include selling to men.  Expanding advertising to include Google Shopping, Facebook Ads, Instagram Ads, related websites/blogs and experiment with various retargeting opportunities as well as youtube video ad spend to drive additional traffic is very promising with this demographic. Currently I am averaging 40-50 visits a day to the site, that can certainly be increased with more allocated time.  An increase in traffic will obviously generate an increase in sales.

A potentially lucrative opportunity a new owner could pursue is promoting products on 3rd party marketplaces like Amazon, eBay, and others.

The new owner could develop additional revenue streams by monetizing the website via Adsense or other advertising networks.

Additionally, the new owner could increase its social media presence and paid marketing.

Summer is slowly approaching and this will be a perfect opportunity to capitalize on advertising waist trainers to everyone wanting to look their best in their Swimwear.

What is your USP?

We are able to offer much lower prices than the competition because of our dropshipping model. We undercut our competition by over half their price.

Why Waist Trainers?

Waist Trainers are very popular now with women and the profit margin is enough to enter the industry. Competition is still low.

Why is this the perfect timing?

Women always care about looking there best and will spend top dollar to achieve this.  Spring Break is just around the corner and then Summer, when it is time to hit the beaches where all want to look their best in their Swimwear.

Please briefly describe the business model?

This is an eCommerce store selling waist trainers for women via a 100% dropship model.

When was the business established?

November 2016

Who is your typical customer?

Women aged 18-44

Why is the business being sold?

I am selling the business because this is growing faster than I could have expected and as a secondary company, I don’t have the time to facilitate the continued growth along with running my other business ventures.

Do you employ any people?

No, I run everything myself.

What are the primary traffic sources of the site?

Facebook, Google, Organic search and email.

Which payment processor(s) do we use?

Paypal and Shopify Payments

What platform does the website use?


What is included in the sale? domain fully optimized eCommerce store

Suite 143 Logo

Suite 143 Marketing Images

Suite 143 Facebook Page

Suite143 Customer Contact Information

Site Info

Site Established ? November 2016
Built With ?
Google Analytics Detected ? Yes
More info: BuiltWith

Domain Info

Domain Registered ? 29 March 2016
Registrar ? GODADDY.COM
More info: Wayback Machine and Whois

Site Uniqueness

Content Unique ? No
Design Unique ? No
More info: Plagspotter and Copyscape

SEO Presence

Pages In Google ? 40
MajesticSEO Inbound Links ?
SEOmoz mozRank ?
Alexa Rank ? 9,667,481
More info: SEOmoz and SEMRush


Tue, 21 Mar 2017 14:12:04 AEDT

Hi I am new to the world of ecommerce and I really feel like I would like to purchase this company so I just wanted to know how much you are looking for it.

P.S I have submitted a small amount to the auction just to show you that I am determined to acquire this business.

tatigio ( | $19.1K )
Wed, 22 Mar 2017 01:11:04 AEDT

Hi! I am here to answer any questions you may have. Feel free to ping me on here or send an email to [email protected], happy bidding, thank you!

tatigio ( | $19.1K )
Wed, 22 Mar 2017 01:27:39 AEDT

@lachlan.backhouse Thanks for your interest! In order to be fair to other bidders, I do not make my reserve price available. I encourage everyone to bid what they feel is a fair price for the listing. I appreciate your understanding. Please feel free to PM me with any other questions at [email protected] Thanks again!

KarlBoss ( | $2.7K )
Wed, 22 Mar 2017 02:10:52 AEDT

I might be interested. Could you update the financials to reflect the actual costs instead of just the $29 from Shopify?

Also, please pm me the reserve.

tatigio ( | $19.1K )
Wed, 22 Mar 2017 02:38:48 AEDT

@KarlBoss Thank you for your interest! Outside the $29 p/mth fee for shopify, I spent anywhere between $25-$50 on advertising through google adwords depending on click rates. No expenses for employees as the business managed by me personally. To be fair to other bidders, I am not disclosing the reserve price at this time but should this change, I will update the listing so that all can be informed, thanks again for your interest.

KarlBoss ( | $2.7K )
Wed, 22 Mar 2017 02:42:05 AEDT

That's fair enough.

If I want to buy a business though, I would like to be informed of the entire costs with running it so I can get an idea of the profitability. Could you update it to show the entire advertising costs, costs from buying the products, apps, Stripe/PayPal % etc.


tatigio ( | $19.1K )
Wed, 22 Mar 2017 03:41:56 AEDT

@KarlBoss - Absolutely, I didn't include the variable costs as they will change from buyer to buyer depending on the direction they would like to take with the business. However, the costs are very straightforward as I ran the business on a very low budget to test this niche market first, so a great opportunity for the buyer who wants to take this to the next level as all the heavy lifting has already been done and proven based on the revenue it is generating. To answer your question, here are the variable costs to consider...
- Shopify Basic Plan - $29
- Shopify Payments - 2.9% + .30 per transaction US, fee lowers if you upgrade from Shopify Basic Plan
- PayPal - 2.9% + $0.30 per transaction in US
- Google Adwords - $25-$50 depending on click rates on a given day.
- Apps - The ones I choose and use for the site are all free, will disclose them to the winning bidder
- Shipping Fees - None as products are drop shipped from suppliers directly
- Product Cost - Mentioned above in description - Suite143 Premium Waist Trainer sells for $49.99 that costs us $15.71 from the supplier and our Suite143 Standard Waist Trainer that sells at $29.99 that costs us $6.71 from the supplier.
- Employee Costs - None, managed and run by me.
Hope this helps Karl, happy to discuss via a skype call if you would like, just PM me, thanks again.

The seller deleted a comment from RPicart1984 ( new )
The seller deleted a comment from RPicart1984 ( new )
The seller deleted a comment from RPicart1984 ( new )
tatigio ( | $19.1K )
Sat, 25 Mar 2017 14:12:04 AEDT

@RPicart1984 just sent you a pm with regards to your concerns, pm me going forward, thank you...

Vovinam ( | $3.9K )
Mon, 27 Mar 2017 07:02:32 AEDT

Can you share a bit more about the advertisement campaign?

What is the typical duties for the new owner.

Just placed my bid as well.

tatigio ( | $19.1K )
Mon, 27 Mar 2017 07:55:23 AEDT

@Vovinam thanks for your interest and bid! The advertisement campaign is run via Google Ads for which I will share the details to the wining bidder on how to set up... typical duties include answering customer phone calls, emails, fulfilling orders, and managing social media all of which I currently manage with 30mins per day and can be completely outsourced...

Mccoyarthur ( | $358 )
Fri, 31 Mar 2017 13:55:15 AEDT

Does it come with the current clients ? Is this dropship?

tatigio ( | $19.1K )
Sat, 01 Apr 2017 05:31:27 AEDT

@Mccoyarthur Yes, customer contact information included and set-up as dropship

Vovinam ( | $3.9K )
Sat, 01 Apr 2017 18:28:41 AEDT

How are your "women talks" articles updated? Outsourced?

tatigio ( | $19.1K )
Sun, 02 Apr 2017 02:18:41 AEDT

@Vovinam - sourced via Fiverr and uploaded by me...

Vovinam ( | $3.9K )
Mon, 03 Apr 2017 05:10:52 AEST

Can you update earnings for March at your earliest convince.

tatigio ( | $19.1K )
Mon, 03 Apr 2017 05:54:11 AEST

@Vovinam $457.80 for March on a minimal budget since I am selling it currently... plenty of upside as from previous months sales...

phuber ( | $16.2K )
Sat, 15 Apr 2017 15:57:29 AEST

What is your net earnings after all costs (including ads costs?

tatigio ( | $19.1K )
Sun, 16 Apr 2017 06:22:49 AEST

@phuber Your looking at 72% of gross revenue with all expenses included...

Nhosany ( | $99 )
Wed, 19 Apr 2017 01:44:09 AEST

You mentioned that you spend $25-50$ on Google Ad words depending on Click rates on a given day. Is this your cost per day?

tatigio ( | $19.1K )
Wed, 19 Apr 2017 02:03:21 AEST

@Nhosany that would be cost p/day depending on click rates and only choosing certain days of the week and times of the day that were most profitable that I will disclose to the winning bidder...

Nhosany ( | $99 )
Wed, 19 Apr 2017 03:53:54 AEST

Thanks. Can you estimate closely how much you spend per month in google adwords?

tatigio ( | $19.1K )
Wed, 19 Apr 2017 04:23:55 AEST

@Nhosany take 72% of the gross revenue numbers listed in the financials section above will give you an estimate on what was spent each month on adwords and the $29 monthly shopify fee...

Nhosany ( | $99 )
Wed, 19 Apr 2017 06:25:42 AEST

You mean to take take 72% of gross revenue to be the profit or 72% of gross revenue to be adwords cost?

tatigio ( | $19.1K )
Wed, 19 Apr 2017 07:52:18 AEST

@Nhosany apologize if not clear but yes, with all expenses factored in (including Adwords not listed above) your looking at 72% of the gross revenue numbers to be your net profit... what I meant is that on top of the $29 p/mth expense for shopify, I spent between $85-$420 p/mth on average on Adwords... feel free to PM me if I can further assist or clarify, thanks...

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exeplore ( new )
Thu, 20 Apr 2017 06:33:06 AEST

Could you explain your reasoning for decline of sales each month starting after Jan 2017?

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petemax ( | $1.63K )
Thu, 20 Apr 2017 08:15:14 AEST

Are these trainers made in china or the US?

tatigio ( | $19.1K )
Thu, 20 Apr 2017 08:29:56 AEST

@exeplore less money being spent on advertising

tatigio ( | $19.1K )
Thu, 20 Apr 2017 08:30:32 AEST

@petemax from china

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exeplore ( new )
Thu, 20 Apr 2017 08:37:42 AEST

Thanks for your initial answer to my question. Is there currently any legal issues the business or website/brand is facing? Also, within the previous 6 months, how many credit card transaction disputes have being filed against the business/website?

tatigio ( | $19.1K )
Thu, 20 Apr 2017 11:02:39 AEST

@exeplore No legal issues with the website / brand. One chargeback for $29.99 was issued...

Px48x48 avatar a170edae c0e8 4fb3 a68f a63f3290b672
exeplore ( new )
Thu, 20 Apr 2017 12:10:28 AEST

@tatigio thank you for the information.

The Seller
Sellerdefaultavatar tatigio Giovanni S
3 transactions totalling $19,071
Payment Methods ?
  • Flippa Escrow
  • PayPal
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