Website for sale

Auction ended unsold
Ended 218 days ago

Site with 7,273 uniques/mo making $4,965/mo, with $31k MSRP in inventory

Selling my Men's Everyday Carry Brand and all IP and inventory. I would like to keep growing the business but I need the money for an unrelated personal emergency.

At a glance ?

Touch a value for a description

Site Type
Ruby on ​​Rails
Site Age
2 years

Traffic ?

Page Views
Unique Visits

Financials ?

Gross Revenue
Net Profit

Traffic ?

Uniques Page Views
Dec 16 6,146 9,701
Nov 16 10,933 15,828
Oct 16 4,740 7,906
Sep 16 779 1,848
Aug 16 1,183 2,999
Jul 16 1,056 2,978
Jun 16 4,026 7,987
May 16 5,203 8,197
Apr 16 668 1,671
Mar 16 749 2,280
Feb 16 2,094 4,580
Jan 16 2,354 5,359

Traffic Health ?

Pages / Session
Avg. Session Duration
Bounce Rate

Top Channels ?

Page Views % of Total
Direct 5,263 54%
Social 2,440 25%
Organic Search 1,080 11%
Referral 899 9.3%
(Other) 12 0.12%

Top Countries ?

Page Views
United States 7,058
Canada 556
United Kingdom 362
Australia 213
Germany 144

Financials ?

Monetization Methods

  • This website earns revenue with Product or Service Sales. It is recommended to request a video walk through from the seller to verify all revenue claims.

Last 12 Months Claimed Revenue and Profit

Revenue Costs Profit
Jan 16 $738 $975 -$237
Feb 16 $5,640 $3,245 $2,395
Mar 16 $1,182 $862 $320
Apr 16 $4,981 $2,974 $2,007
May 16 $1,488 $1,162 $326
Jun 16 $1,788 $1,193 $595
Jul 16 $1,990 $1,359 $631
Aug 16 $4,886 $2,925 $1,961
Sep 16 $6,948 $4,174 $2,774
Oct 16 $3,304 $2,069 $1,235
Nov 16 $4,652 $2,951 $1,701
Dec 16 $6,244 $3,648 $2,596

Seller's Notes


I started in The Tin Mill 2015 to sell some of my designs online. 


The Tin Mill currently has $31k MSRP of inventory at our fulfillment center.  The production value of this is $9k. This will all be transferred to your name after the sale.  I haven't had the cash to restock several items that have a waiting list of customers ready to purchase.  There is a lot of potential for some of the items I could not stock and interest from wholesale customers as well.


All the products I sell on my site are designed by me and produced by my manufacturers in China.  I own all the IP and associated tooling related to the products.

My sales are about 50% Wholesale 50% retail.  I gained about 50% of my wholesale customers in December and they were all very pleased with the products.  There is a lot of potential to grow that side of the business.  I have uploaded a few of my largest purchase orders from my wholesale customers.

Technology Used

Shopify eCommerce, Mailchimp


Everything associated with the brand is included.  I even have several more designs that I was not able to produce because of lack of cash but are ready for production, these will be included as well.

Handover Plan

The inventory is in my fulfillment center and I will send all the documents and a detailed word document describing the everyday tasks required to run the business, suggestions to grow the business and all other required information.

Reason For Selling

Personal emergency unrelated to running the business.  I would like to keep growing the business but I do not have the money at this time.

Site Info

Site Established ? August 2015
Built With ?
Google Analytics Detected ? Yes
More info: BuiltWith

Domain Info

Domain Registered ? 15 March 2015
More info: Wayback Machine and Whois

Site Uniqueness

Content Unique ? Yes
Design Unique ? Yes
More info: Plagspotter and Copyscape

SEO Presence

Pages In Google ? 105
MajesticSEO Inbound Links ?
SEOmoz mozRank ?
Alexa Rank ? 1,853,948
More info: SEOmoz and SEMRush


Px48x48 avatar 1412145969.4255542ba33167e339.29191488
k4r7ik ( | $206 )
Mon, 09 Jan 2017 22:58:39 AEDT

Hello, what will happen when you sell the site coz all the products are designed by you?

Will you still keep designing them as an employee or you will not?

If yes, what will be your fees? Coz that will be an added expense.

Px48x48 avatar 70bdec1e 9e03 4923 8e25 58761c3aebeb
gklein ( | $2.5K )
Mon, 09 Jan 2017 23:22:29 AEDT

I have several designs that are close to production ready, I just haven't had the cash to produce them. They just need someone with a bit of industrial design experience to work with the manufacturer and finalize the products.

I'm not interested in staying on as an employee, but I will help with the transition and will be available in the future if there are questions.

ogiberstein ( new )
Tue, 10 Jan 2017 03:45:54 AEDT

Hi - how have you been driving traffic so far?

Px48x48 avatar 70bdec1e 9e03 4923 8e25 58761c3aebeb
gklein ( | $2.5K )
Tue, 10 Jan 2017 03:58:31 AEDT

I have written a few blog articles, have had several of my products reviewed, social media and my newsletter subscribers respond very well

lxmorj ( new )
Tue, 10 Jan 2017 13:09:48 AEDT

I run a fulfillment center and would be interested if I can move your stock from the existing 3PL to my warehouse. Do you have a long-term contract with them?

The Seller
Px140x140 avatar 70bdec1e 9e03 4923 8e25 58761c3aebeb gklein Greg Klein
1 transaction totalling $2,500
Payment Methods ?
  • Flippa Escrow
  • PayPal
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