Online since 2011, fully passive income - no work done since July 2013. Received take-over offer for between $80,000 & $280,000 in equity value. Ranks top 20 in Google for 1,700 high-value positions.
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About The Business
Launched in 2011, BestVodka is a fully passive AdSense based content site which has had no work done since July 2013 and continues to generate steady traffic each month and earn steady income. The site ranks top 20 in Google for 1,700 positions, including many high-value terms such as "Vodka Brands" "Best Vodka Brands" "Cheap Vodka" "Expensive Vodka" "Types of Vodka" "Popular Vodka" etc.
Please describe your business model
100% passive blog earning via Adsense
Are you the original owner of the business?
No, I purchased the site in November 2012 for 86 times monthly revenue multiple. I optimized Adsense, did social promotion, and since July 2013 the website is on autopilot = no work done.
Which platform does the website use?
Where is the site hosted and will this need to change after purchase?
Shared server with my other sites. The new owner can host the website on my account for up to 3 months.
Why are you selling the business?
I haven't done anything with the website since 2013. It's time for a new owner
What are the main expenses of the business?
Domain Registration. Other than that there are no expenses.
Please list all domain names you are including in the sale
Are you including any social media accounts in the sale?
Yes, the following accounts will be included in the sale:
Have you done any Search Engine Optimization?
No, I have not done any SEO.
Has the site ever received any search engine penalties?
No, to my knowledge my site has never received any search engine penalties.
How is the content of your website produced?
No new content since July 2013
What makes your website better than its competition?
Extremely good search engine rankings - even with so little content and no work done since 2013.
Data from SEMrush are showing that buying the same quality/quantity of traffic would cost $17,300 a month.
The website ranks TOP 1-5 for keywords such
In Bing it ranks #3 for "vodka".
Are you willing to sign a 3-year non-compete contract in the industry that the website operates in?
Yes, I am.
Will you provide 1-3 months of post-sale support & training, in order to ensure a smooth transition?
It's a niche website running on autopilot. But I'm happy to offer 14 days email support
What are the primary growth opportunities for the business going forward?
Utilize Social Media: Taking care of social media would increase traffic substantially. It is a very viral niche as you can see for example from "Tipsy Bartender" who also started in 2012 and now has 18 million followers on Facebook, 3 million on Youtube and so on.
Create More Content: This was my major mistake. I just added 5 articles since I bought it. Especially since the site is ranking so well the traffic could be in a different level. It ranks for big keywords, not much long tail - since there isn't enough content. Unfortunately this niche doesn't interest me. Four months later I bought another website and never really forced myself to do something.
(The buyer will also receive a technique how to generate 50+ pages of high quality content with beautiful pictures with very little work.)
Improve Monetization: When I bought the site I had no idea how else to monetize the traffic. There was Adsense and nothing else. Amazon affiliate wasn't that popular (if I remember correctly) and the alcohol laws in the US were strict.
Since the US alcohol laws relaxed there are many more options
- Amazon affiliate
- New startups in Alcohol delivery offering affiliate programs
- Hangover pills recently become popular - they also have affiliate programs
- Companies offer free alcohol often. Which I can't use as 99.99% of the companies are from the US
I've got an equity offer from a US start up - in exchange for the website.
I'm an EU citizen living in Bangkok with a business registered in Australia. Even "standard" tax situations are complicated for me. Acquiring an equity stake
in a non-publicly traded company in the US would be a nightmare.
The offer from the CEO is between .2 and .7 equity stake. Considering their $40 million valuation that means between $80,000 and $280,000 in equity value.
The future owner will receive contact to the CEO.
|Site Established ?||July 2011|
|Built With ?||WordPress|
|Google Analytics Detected ?||Yes|
|Domain Registered ?||21 July 2011|
|Content Unique ?||Yes|
|Design Unique ?||No|
|Pages In Google ?||28|
|MajesticSEO Inbound Links ?|
|SEOmoz mozRank ?|
|Alexa Rank ?||2,619,320|