WeddingAdvisor.com

Website for sale

Share:

The TripAdvisor and HomeAdvisor of the wedding industry

WeddingAdvisor is an online community that connects engaged couples with the industry's top wedding professionals.

At a glance ?

Touch a value for a description

Site Type
eCommerce
Platform
Drupal 7
Site Age
2 years

Traffic ?

Page Views
3,427
Unique Visits
954

Financials ?

Gross Revenue
$295
Net Profit
$145

Traffic ?

Uniques Page Views
Dec 16 861 2,974
Nov 16 1,362 4,503
Oct 16 640 2,805
Sep 16 707 3,434
Aug 16 1,091 5,566
Jul 16 1,219 5,943
Jun 16 1,439 6,039
May 16 1,920 8,906
Apr 16 1,579 7,001
Mar 16 2,716 12,007
Feb 16 1,468 8,309
Jan 16 436 3,187

Traffic Health ?

Pages / Session
3.12
Avg. Session Duration
00:02:01
Bounce Rate
50.49%

Top Channels ?

Page Views % of Total
Direct 2,049 69%
Organic Search 591 20%
Referral 316 11%
Social 18 0.61%

Top Countries ?

Page Views
United States 1,899
India 177
United Kingdom 137
Canada 93
Australia 82

Financials ?

Monetization Methods

  • This website earns revenue with Product or Service Sales. It is recommended to request a video walk through from the seller to verify all revenue claims.

Last 12 Months Claimed Revenue and Profit

Revenue Costs Profit
Jan 16 $542 $150 $392
Feb 16 $1,350 $150 $1,200
Mar 16 $1,074 $150 $924
Apr 16 $2,568 $150 $2,418
May 16 $905 $150 $755
Jun 16 $654 $150 $504
Jul 16 $1,196 $150 $1,046
Aug 16 $781 $150 $631
Sep 16 $398 $150 $248
Oct 16 $264 $150 $114
Nov 16 $365 $150 $215
Dec 16 $256 $150 $106

Seller's Notes

With a name like WeddingAdvisor, it already has major brand awareness thanks to sites like TripAdvisor and HomeAdvisor. We have been asked on numerous occasions if we are a subsidiary of TripAdvisor. You are getting a golden name!

WeddingAdvisor is an online community that connects engaged couples with the industry's top wedding professionals. Couples can search for wedding vendors in their area of leave reviews for those vendors that that performed services for their wedding.

WeddingAdvisor was created with the small business in mind. After many surveys were conducted prior to the creation of the site,it was discovered that many wedding businesses didn't list their business on the other top wedding sites because of the monthly pricing. It’s a fact that over 95% of wedding businesses are small or mom and pop types of businesses and do not have large advertising budgets.  With this in mind the site owner wanted to create a solution to this problem. The creation of WeddingAdvisor.com allows an easy and affordable way for wedding professionals from all walks of life a chance at maximum exposure and an opportunity to book more weddings. Wedding professionals pay a minimal monthly or yearly fee to list their business on our site. The site generates revenue from these wedding professionals signing up for subscriptions.

This site comes with all major social media accounts such as Twitter with close to 5,000 followers, Instagram with 15,000 followers, Facebook,Pinterest and LinkedIn. All these followers are 100% real and actively engaged.

The WEDDINGADVISOR name is also trademarked through the United States Patent and Trademark Office and comes with the sale. We have had several other sites shut down using our name because of this strong trademark!

The site sites on a Drupal framework with an extensive administrative back end that you can pretty much do anything with once logged in. We own full rights to source code and the source code is included in the sale. The site has built in payment processors of Stripe and Paypal. After picking a subscription plan, wedding businesses have the option to pay with a credit card or Paypal when checking out. The site also sits on a dedicated server.

The growth opportunities are amazing. There are approximately 2.5 million weddings each year in the USA alone. This is not counting the rest of the world. The United States wedding industry was estimated to be worth 55 billion dollars. The global wedding market is now a $300 billion dollar a year industry. There are over 500,000 wedding businesses just in the United States and constantly growing. Today's engaged couples live on the internet and mobile devices, etc. With more and more people doing DIY, you will have more people visiting sites like this trying to plan their own weddings. If you captured just 1% of the wedding business market you will have a quarter of a million dollar net profit per year. The wedding market has been called recession proof.

Let's be honest, with the sale of many domains on the market these days, this domain is worth this price alone. You are getting a fully functional operating business website thrown in with this amazing domain name. With the right people this business can explode.

The reason we are selling it is our main partner who had just joined the team and was our SEO and marketing person had some serious family medical issues arise and had to tend to that. Family comes first!

With the right SEO people, marketing, etc you can easily grow this to a multi million dollar business.

Message us with any questions.

Site Info

Site Established ? March 2014
Built With ? Drupal
Google Analytics Detected ? No
More info: BuiltWith

Domain Info

Domain Registered ? 14 October 1996
Registrar ? GODADDY.COM
More info: Wayback Machine and Whois

Site Uniqueness

Content Unique ? No
Design Unique ? No
More info: Plagspotter and Copyscape

SEO Presence

Pages In Google ? 2,670
MajesticSEO Inbound Links ?
SEOmoz mozRank ?
Alexa Rank ? 1,430,138
More info: SEOmoz and SEMRush

Comments

Noavatar
WeddingAdvisor ( new )
Tue, 03 Jan 2017 11:05:53 AEDT

Thank you for viewing our listing. We are a subscription based business where ALL revenue is generated from wedding professionals paying for yearly or monthly subscriptions. The subscriptions can be viewed on the website if you would like to see them. We currently have 460 paying members and about 1,500 free member listings. The wedding industry starts to slow towards the fall as you can see from revenue, so the beginning to the middle of the year is always best. Message us with any questions.

Noavatar
WeddingAdvisor ( new )
Tue, 03 Jan 2017 11:09:25 AEDT

This was listed previously and we left the listing and exporting of financial data to the developers to grab. Apparently they did a poor job and we apologize for that. This is a re-list and 100% correct.

Noavatar
mediavariance ( | $3.98K )
Tue, 03 Jan 2017 11:13:21 AEDT

Hi,
Is the reserve the same?

Noavatar
Designtech007 ( new )
Tue, 03 Jan 2017 11:16:55 AEDT

the content is not unique?

Noavatar
cosminadi ( new )
Tue, 03 Jan 2017 12:56:04 AEDT

Just an observation: it looks like your revenue is much smaller than prior listings and rapidly declining. Also most customers appear to be from your city/state, looks like direct / in-person sales or venues you used personally.

Question: On the revenue charts, I see several days with $57.10 (or $114.20). Can you please explain this magic number, when your annual subscription is flat $50 with no tax? Thanks.

Px48x48 attachment 1314772147.72814e5dd4b3b1bfd9.32087194
todde ( | $15K )
Tue, 03 Jan 2017 16:15:01 AEDT

The listings are a recurring monthly fee yet revenue declined from Nov to Dec? Can you share info re: churn rates?

Noavatar
WeddingAdvisor ( new )
Wed, 04 Jan 2017 01:37:20 AEDT

@mediavariance yes reserve is the same.

Noavatar
WeddingAdvisor ( new )
Wed, 04 Jan 2017 01:38:17 AEDT

@Designtech007 yes it is unique. Not sure what you are referring too. Everything was written by us.

Px48x48 avatar 1367182645.6603517d8d35a13495.52927354
sybercoda ( | $18.6K )
Wed, 04 Jan 2017 01:43:13 AEDT

460 paying members x $50 flat fee annual membership = $23,000 but I'm not seeing it in your financials...

Noavatar
WeddingAdvisor ( new )
Wed, 04 Jan 2017 01:44:45 AEDT

@cosminadi out of all 2,000 members only about 4 are from the state in which the home office is in. So no, all members aren't from our state. Not sure how you came to that conclusion.

$57 is re- occurring subscription for one business that was listed prior to the update of the site on January 01, 2016 that had new pricing. And $114 would be for 2 businesses. Simple addition. Anyone that signed up after that will renew at $50 a year for the yearly subscription. Pricing, etc was changed when the site was revamped and released in Jan 2016.

The wedding industry starts to slow towards the fall as you can see from revenue, so the beginning to the middle of the year is always best. Plus the fact that our marketing person left the company in July of 2016. That is in the description as well.

Noavatar
WeddingAdvisor ( new )
Wed, 04 Jan 2017 01:47:55 AEDT

@todde Our marketing person left the company is one of the main reasons we are selling the site. He left in July 2016. We haven't found the right person to fill that.

Another main reason is the LEAST popular months for weddings are in the fall from September-December. It has always been this way. Established and new wedding businesses tend to decrease their adverting budgets for these months. So less people sign up in those months thus less re-occuring revenue for those months. With the right SEO and advertising that could change.

Noavatar
WeddingAdvisor ( new )
Sat, 07 Jan 2017 01:27:33 AEDT

@sybercoda We have 3 types of memberships. If you look at site like previously suggested we have a $5 a month, $10 a month and $50 a year plan. Everyone does not choose $50 a year

Noavatar
WeddingAdvisor ( new )
Sat, 07 Jan 2017 01:28:51 AEDT

Don't forget to add the value of the domain which is minimum 5 figures.

Noavatar
cosminadi ( new )
Sat, 07 Jan 2017 01:43:05 AEDT

I find the $57.10 a very odd number, which I couldn't find looking at archived snapshots of your site, but it shows in your last 3 months revenue as late as November, when your listed price is $50... too many inconsistencies/red flags with the revenue stream, so you probably should have listed this as a domain sale. A good domain name, but people look for "wedding planners" not "wedding advisors". Usually, "advisors" help with investments, careers etc. So, I estimate domain value at $3,000 - $5,000 max.

Noavatar
jhbolin ( | $7.71K )
Sat, 07 Jan 2017 01:54:39 AEDT

@cosminadi In defense of this owner ( I do not have any skin in the game) WeddingAdvisor is a play towards the same folks would might be familiar with TripAdvisor, etc. The site is certainly left wanting but I think it is a bit nomenclature to suggest what people are searching for seems a bit unfair. You are not bidding on WeddingPlanners.com you are bidding on WeddingAdvisor.com with the hopes that some of the brand name recognition will some how translate into goodwill for this offering of wedding related information.

Noavatar
cosminadi ( new )
Sat, 07 Jan 2017 02:27:20 AEDT

@jhbolin thanks, I did not intend to bash the domain name, but we should agree this is a domain sale not an established website sale, given unreliable revenue data and the need to redo the website almost from scratch. The stats listed at the bottom of the home page are as bogus as the revenue:
7.3 MILLION Members
20 MILLION Review
OVER 500K Subscriptions
20 MILLION Followers

Noavatar
jhbolin ( | $7.71K )
Sat, 07 Jan 2017 02:31:46 AEDT

@cosminadi No question about that; a serious buyer will need to do some serious homework if they think this is an out of the box ready to go business. At least from the details we are getting... with a new build, proper technology, etc this could be a very good acquisition for the right person. And thank you for the level headed response. :)

Noavatar
WeddingAdvisor ( new )
Sun, 08 Jan 2017 07:18:03 AEDT

@cosminadi Yeah you tell that to HomeAdvisor and TripAdvisor. Those names were terrible choices for them. No inconsistencies. It's simple as explained before. The revenue for each month is listed with the listing to the tee.

Noavatar
WeddingAdvisor ( new )
Sun, 08 Jan 2017 07:31:06 AEDT

@cosminadi @jhbolin thanks for your comments. Yes that is a play on up-selling the service. You could revamp the site but wouldn't waist your time. Many surveys and polls and group settings went into the development of the site. The name and concept of the site is a place to find wedding professionals and to leave ratings and reviews for those professionals. The same thing TripAdvisor and HomeAdvisor and our biggest competitor WeddingWire does. WeddingWire is a billion dollar company. Tell them the concept is silly.

People are looking for wedding professionals and looking for reviews. We polled over 2500 engaged couples of what they are looking for when wedding shopping online and combined it in the development of our website. Brides and everyone want and need reviews. Yelp and many other sites are based on reviews.

And to be frank there is no hopes of brand recognition. It's already happening and has happened on multiple instances. People have asked if we are a subsidiary of TripAdvisor. The name is already brandable because of them.

Px48x48 avatar 1444804391.6824561df727a69be3.11406353
daclarkga ( | $341 )
Sun, 08 Jan 2017 14:26:30 AEDT

can you PM the reserve?

Px48x48 avatar d9ecc5a1 7b23 41d1 8420 60d84b46baf7
whisperwow ( | $4.45K )
Fri, 13 Jan 2017 10:49:06 AEDT

Can you PM me the reserve as well?

Noavatar
mdkhalifa ( | $100 )
Fri, 13 Jan 2017 13:06:11 AEDT

Please PM me the reserve .. Thanks

Noavatar
wouriwebmarketing ( | $633 )
Sat, 14 Jan 2017 18:28:09 AEDT

Please PM me the Reverse. Thanks

Noavatar
User 6d841312 ( new )
Sun, 15 Jan 2017 04:08:21 AEDT

Can you please PM the reserve? Thanks!

Noavatar
mihirptl89 ( new )
Sun, 15 Jan 2017 15:43:53 AEDT

Can you please PM the reserve? Thanks!

Noavatar
ef489 ( | $454 )
Tue, 17 Jan 2017 21:04:46 AEDT

Could you pm me the reserve? Thanks

Noavatar
Fri, 20 Jan 2017 07:40:57 AEDT

Hi wedding advisor team. I think your business is pretty interesting. can you please pm me a reserve and bin? Can we also schedule a revenue verification?

Noavatar
mugalu ( new )
Fri, 27 Jan 2017 10:26:05 AEDT

Can we please text or talk in private?

Px48x48 avatar 2b77c324 beaf 4bc1 aea6 38eb29eb8b0e
thebeancounter ( new )
Mon, 30 Jan 2017 08:20:34 AEDT

@jhbolin I'm looking at building a similar site in the self storage industry who would you recommend to build it out

Noavatar
jhbolin ( | $7.71K )
Mon, 30 Jan 2017 09:41:47 AEDT

@thebeancounter depends on your scope. Send me a PM

Px48x48 avatar 2b77c324 beaf 4bc1 aea6 38eb29eb8b0e
thebeancounter ( new )
Mon, 30 Jan 2017 12:34:23 AEDT

@jhbolin can't find a way to pm you

Noavatar
jhbolin ( | $7.71K )
Mon, 30 Jan 2017 12:43:52 AEDT

@thebeancounter use the name here with Yahoo and that will get me

The Seller
Sellerdefaultavatar WeddingAdvisor Dariush Vollenweider

new

Payment Methods ?
  • Flippa Escrow
  • Escrow.com
  • PayPal
Community Watch

Does this listing violate the Flippa Terms and Conditions?

If so, anonymously report it here.