Early Dot Com Popular Sports Site- Millions Of Visitors since 1998. Early Revenue Producer When Other Sites Of The Dot Com Era Couldn't Make It. Business Opportunity That Rarely Exist on Web Today
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This is going to be lengthy, but no real opportunity to make money and notoriety can be achieved without fully understanding that opportunity.
TrailConditions.com is more than a Snowmobile website, its Domain covers all types of outside recreational sports. Hiking, Mountain Hiking, Skiing, Cross Country Skiing, Snowboarding, Mountain Biking, ATV Trails, Horse Trails, Running Trails, Motorcycle Trail Riding, 4x4 Trails.
TtrailConditions.com is a seasonal website that is a winter snowmobile site. it reports the snowmobile trails. Our strong base is New York state and Pennsylvania. Most of our members are Clubs, Groomers and officals. There are the well respected members and are a close net group. Look at the views on the site for posts our members make, many of the visitors that come to TrailConditions.com don't post, they come to read our posts and generate thousands of page views. A typical Jan if its a good snowy season will generate about 1 million page views. Last year was a low snow fall season, the site only generated 545,000 page views for the month of January. Average site sessions duration last winter season was over 5 minutes, with 6.7 page views per visitor. The bounce rate goes down under 20% during the snowmobile season. Last season which was November 1, 2015 through March 31, 2016 we had 56,913 vistors, it was a EL Nino season had very low snowfall, thus lower site traffic. In a good winter season for snowfall, we get around 140,000 visitors, millions of page views. This winter is off to a normal snowfall season and our traffic and page views are up from last years.
Here is a full history of the site:
TrailConditions.com domain was created and registered on Jan. 10, of 1998. The site was originally built by an avid snowmobiler and web tech, who was also a stay at home mother at the time. Once she launched TrailConditions.com in Jan. of ‘98, it was an overnight hit. She was involved in Snowmobile clubs in New York. Many of the club’s members came to the site for their first experience on a website. Word of mouth carried it to be one of the first and most trafficked snowmobile sites on the World Wide Web. Soon this stay at home Mom working on a budget and getting some sponsors and donations to pay for the expenses, had to stop registrations. Back in the beginning of the web, hosting was very expensive for sites that had traffic. Another problem was the use of pearl scripts for the forum boards. VBulletin wasn't out at this point, so bandwidth from pearl scripts being used with posted messages was like using a Teletype machine and shut down shared servers. She decided the best move for the site and community was to sell it to a company who could afford the high server costs and put TC on its own server. My company heard about the site and had built our dealership site, ClassicMuscleCars.com in Oct of 1997. Our goal was to acquire sites that were sports driven that would tie back into the fast cars and muscle cars we sold. TC was a nice fit. Most snowmobilers like to go fast and are also gear heads (a term used to describe people into driving and working on fast collector cars). Once we struck up a deal to buy TC in spring of ‘99 and a signed non-compete clause, we were off to get TC its own server. We moved the site that had been on a shared server in New York to it own server in Chicago, at a cost of $4,000 per month. Now the site could grow. We opened up registrations again and soon had 92,000 members. In 2002 we needed to upgrade the pearl scripts. We had an experienced tech that worked with pearl scripts in Arkansas to work with Albert (our tech) and redo the site. At that time we moved TC again to another server in Chicago and lowered our cost to $2,500 per month. In 2003 we hired Rob Huckstadt, who was one of our ad reps for Car and Truck magazine, as a part time seasonal ad rep for TC. He generated about $2,000 in ad revenue for his first season on TC in ‘03. The next year our tech and webmaster, Albert, wanted to install the new VBulletin scripts version 3 that was released in March of ’03. We installed it by the fall of ‘03. At that time we went to another server that lowered our costs to $650 per month. In late 2004 before the season started, Albert started feeling sick a lot of time. He was diagnosed with cancer in 2005 and died from it in 2006. During that period of time we had a lot of problems with that version of VBulletin 3. Albert did his best to take care of the problems but they were getting out of hand, due to his waning health. TC was vulnerable at that time. One of our members had started his own site in ‘02, I will disclose this site to you if you ask for it in an email. He PMed our main members and coaxed the main members to move to his site. Soon a lot of our traffic followed. Still today after all these years that site enjoys its strong traffic it gained from TrailConditions.com. The evidence of that is lack of listings on major search engines for the most important keywords: Trail Conditions and Snowmobile Trail Conditions. They are non-existent when these keywords are searched for the website that stole traffic from TrailConditions.com. TrailConditions.com remains at the top listing of all major search engines for the keywords Trail Conditions. I have made solid reliable plans to get our traffic back that we lost, and will work with the new owners to make it so. I am committed to the memory of our webmaster and tech to see that the success of TrailConditions.com be all of what we saw when we first became involved in it in 1999. Our plans were to use the domain for what its best use would be, to cover all trail related sports; skiing, cross country skiing, hiking trails, mountain bike trails, 4x4 truck trails, ATV trails and snowmobile trail conditions world wide. TrailConditions.com has huge potential to become one of the top sports sites in the world. Its domain means what it says. Also included in its sale are the main domains, TrailConditions.net and .org. SnowmobileTrailConditions.com, .net, .org. and ATVTrailConditions.com. In Dec. of 2013 we moved the site to its current server at Arvixe.com. The site was completely upgraded to Vbulletin 4.2; we decided to go with 4.2 because of its reliability instead of 5.0, which was supposedly having technical problems. We had a new site built,http://trailconditions.hoop.la/home to handle some of the traffic of TC while we were redoing the site. TrailConditions.com main site was fully completed by the 3rd week of Jan 2014. Traffic numbers are coming back with new people; the site was at 18% for new visitors for years. Now we are seeing an increase of 26% this past year and current season. During the move we had to clean out our database. It was full of spammers, (common for older versions of Vbulletin which allowed them put in thousands of emails and mass mail them out), which made our membership look like it was 750,000, bad for the site. TC currently has 8,000 members with 20 new member sign ups per day in season (all of which we inspect their profiles to avoid spammers). I am have traffic history from Google analytics that we started back in Nov. 2 of 2009. Advertising: Rob Huckstadt sold approximately $85,000 in ads from 2004 until and through the 2010 season. Some of our bigger advertisers were Yamaha at $7,500 per season at their peak with us, Sled the Rockies at $4,000 per season, Travel Wisconsin $4,500 per season. We started Google advertising in Dec. of 2005 till present. A total for Dec. 2005 till Aug. 2012 is approximately $89,036.82. We stopped selling our in house ads after the 2010 season when I went into semi-retirement. The Google ads have been on autopilot and need to be monetized to produce more income. A combined advertising total from 2004 through 2016 is approximately $174,397.35. When I have looked at the whole picture, I have a lot of money and time in TrailConditions.com, which was only a side business to our main business that was selling Classic Muscle Cars of the 50's 60's and 70's. It never got the full push that was needed to make it a multi-million dollar website. It still has that potential. My time to pursue that goal has now turned into retirement and filming and producing a new concept reality TV Show. I want to see the site get back to its former prominence and move forward to become one of the dominant Trail Conditions site in the world. I will work with the new owners to get more of its traffic back it once had. I will turn over my traffic plans to do so and future plans for growth. Looking at the current picture of what the site is worth and the domains included, I realize I need to be realistic. The domain name Market is very active and thriving, much growth is expected this year, last year was another record year for the industry. Looking at the domain name of TrailConditions.com, it is a top-level domain with top search engine placement and brand identity. It’s aged by 18 years and has 130,000,000 references to the keywords TRAIL CONDITIONS on Google alone. TrailConditions.com/link on Goggle is 242,000. I value the domain TrailConditions.com at $15,000. I value the .net and .org extensions $1,500 each for a total of $3,000. SnowmobileTrailConditions.com has 469,000 references for the keywords SNOWMOBILE TRAIL CONDITIONS on Google alone. Currently we use this as a pointer to TrailConditions.com. I value this domain at $3,000. The .net, .org extensions I value at $1,000 each for a total of $2,000. ATVTrailConditions.com has 826,000 references for the keywords on Google alone. I value this domain at $2,000. I spent $15,000 in 2014 to revamp TrailConditions.com. I am looking to sell the site and will look at all offers.
Look at TrailConditions.com SEO Presence, only sites with a lot of history get these high marks, it will never go away on the net. Do your homework, a site like this doesn't come along very often for sale. It has unlimited potential.
|Site Established ?||January 1998|
|Built With ?||—|
|Google Analytics Detected ?||No|
|Domain Registered ?||10 January 1998|
|Content Unique ?||No|
|Design Unique ?||No|
|Pages In Google ?||171,000|
|MajesticSEO Inbound Links ?||144,489|
|SEOmoz mozRank ?||4.97|
|Alexa Rank ?||1,701,400|