The website, established in 1997 and recognized by a major news outlet in 1998, serves as a prominent online resource for single parents. It holds an extensive database featuring 548 original articles from 83 experts, all focused on single parenting. The site boasts a membership of 27,451 active members and has a newsletter subscriber base of 19,820. Historically, the website ran a "Mom of the Week" feature from 1996 until 2011, showcasing stories and photographs. Additionally, it has facilitated an annual Christmas program supporting single mothers and their children for 14 years. Its search engine optimization (SEO) strength is noteworthy, ranking high on search engines for relevant keywords, making it valuable, even to the floral industry. Financially, the site generated passive income, approximately $45,000, and presents potential benefits for women's networks. Advertising sales and various affiliate programs have contributed to revenues, totaling an estimated $47,300 from 2002-2011. Traffic analysis reveals significant online engagement, with millions of hits and numerous page views and visits reported annually. As of data from 2011, the site had over a million total hits and thousands of unique visitors and referrers, indicating a strong presence online. However, the current state reflects a lack of active management and maintenance. Associated domains and other related sites are also mentioned, implying potential business opportunities or expansions.