In 2019, an individual purchased a domain with the aim of creating an online resource for plumbing and DIY enthusiasts. Over time, the site expanded to include sections on various repairs and cleaning tips. By 2026, the site had incorporated listings for local plumbing businesses, though the owner found limited time to engage deeply with the industry. The seven-year-old content site focuses on plumbing, home repair, and maintenance, and features a strong presence on search engines like Bing and DuckDuckGo.
The site's revenue streams include income from display ads via a popular ad network, affiliate marketing through a major online retailer, guest posting, and lead generation services for local plumbers. The site has a potential monthly earnings range of $250 to $350, with charges for guest posts averaging around $90. A particular affiliate ID associated with the site must be transferred upon purchase.
The owner suggests refreshing the site's content, which can be accomplished with the help of a virtual assistant or AI tools. The site has a solid backlink profile from authoritative websites and consistently receives guest post inquiries, offering additional revenue potential. The business model is largely passive, requiring minimal direct customer interaction, and draws visitors primarily from the US, UK, and Canada, as well as other global locations.
Financially, the site incurs minimal overhead if hosted alongside other sites owned by the buyer. For the period from May 2025 to March 2026, the site earned a total of $3,621, with contributions from affiliate earnings, advertising, and guest posts. The calculated average monthly revenue from this period is approximately $301.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself, or use our new official verification and assessment service. We provide a deep analysis, identify hidden risks, and independently assess the value of the business. Packages start at $1,000. Learn More