In 2017, an experienced e-commerce professional launched an SEO company, which pivoted in 2020 to exclusively focus on Shopify-based services. This strategic shift led to the establishment of a scalable business that, by 2025, achieved $2.7 million in trailing twelve-month (TTM) revenue with a net margin of 48%. The operation generates over 600 qualified leads per month at a customer acquisition cost of $30, significantly contributing to its annual revenue growth rate of 71%. The business model is designed around a 3-phase service delivery which includes audits, implementation, and retainers, emphasizing recurring revenue.
The company operates fully remotely, without any physical office leases, and benefits from advantageous Cyprus tax regulations. The team comprises specialized sales setters and closers, as well as fulfillment specialists who utilize proprietary audit scripts and AI tools. The operational aspects are overseen by a Head of Operations, allowing the founder to significantly reduce his involvement and strategize less than 20 hours a week.
Client acquisition is entirely inbound, primarily through a combination of Meta ads, email marketing, and referrals. Currently managing 34 active retainers and serving hundreds of projects year-to-date, the firm caters to Shopify direct-to-consumer brands predominantly in the US, UK, and other anglophone regions.
Currently up for sale, the business has a $7.8 million asking price and offers a plug-and-play growth engine for prospective buyers. The sale offers flexibility through seller financing and includes all digital assets and team contracts, with an anticipated normalization of margins to 55% as the conversion rate optimization team scales.
I’m Nate Lind—business broker, serial entrepreneur, and founder of Maximum Exit. My mis...
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