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SELLER GUIDE
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1,992
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Ecommerce Store

Currency:

Ecommerce Store | Home and Garden

Verified Listing
Pool & Spa equipment | TTM Revenue 6.3M EUR | Self operated highly profitable business
Ecommerce Home and Garden Sponsored Confidential
Business Location
Site Age
14 years
Monthly Profit
EUR €66,667 /mo
Profit Margin
13%
Page Views
128,563 p/mo
Profit Multiple
5.0x
Revenue Multiple
0.6x
Ecommerce Home and Garden
Managed by Flippa
Asking Price (Classified)
USD $5,119,095
USD $4,657,868
Reduced 9%
EUR €4,035,814

Excludes USD $175,372 of inventory

About the Business

The target is a highly profitable and fast-growing European e-commerce business specializing in pool, spa, and outdoor wellness products. Founded over a decade ago, the company has become a recognized player in its category, generating multi-million euro revenues with double-digit growth and strong EBITDA margins.

The business operates a hybrid model combining a proprietary online store and leading marketplaces, supported by long-standing supplier relationships in Europe and Asia. With a lean cost structure, scalable logistics, and thousands of loyal customers, this opportunity offers significant upside for a strategic buyer or investor looking to expand in a booming lifestyle and home-improvement niche.

What makes this opportunity truly remarkable is that despite generating over €6M in annual revenue, the company is still operated almost entirely by its founder as a solopreneur, supported by no staff. This highlights not only the efficiency of the model but also the immense growth potential that could be unlocked with additional resources and a more structured organization.

Ecommerce Home and Garden
Managed by Flippa
Asking Price (Classified)
USD $5,119,095
USD $4,657,868
Reduced 9%
EUR €4,035,814

Excludes USD $175,372 of inventory

Vetted + Data Verified Listing

This quality listing has been vetted by the Flippa team or the broker to ensure accuracy of the information provided.

Our vetting team has reviewed this listing and verified:

  • Revenue
  • Primary Expenses
  • Traffic

The seller has also connected the following data integrations:

  1. Amazon Seller

  1. Google Analytics

Payment Methods
Escrow.com
FlippaPay
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0 Comments
1,992
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89 Watchers

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