The business in focus is a thriving advertising agency and software hybrid, established primarily for e-commerce advertisers. It operates across multiple platforms, including web, iOS, Android, macOS, and iPadOS, offering clients a centralized platform to oversee their advertising activities. This business model is a blend of recurring subscription income and service revenue linked to advertising spend, leading to its successful financial performance.
With 264 active paying clients and more than 500 in total, the enterprise has generated over €10 million in client revenue. The business reports a steady growth in monthly recurring revenue, currently at €3,925, and a monthly profit surpassing €26,500. The primary market focuses on the Netherlands and Belgium, achieving a high customer retention rate of 97.7%.
Key attributes offered in the sale include the full infrastructure required to operate the business, such as source codes, native apps, brand assets, a customer database, and commercial relationships that assist in client acquisition. Minimal owner involvement is specified, estimated at 10-12 hours weekly, with established systems and workflows ensuring efficient daily operations.
Potential growth opportunities identified for a new owner involve expanding the customer base, enhancing offerings, entering new markets, and leveraging existing partnerships for increased customer acquisition. The current owner's decision to sell stems from a strategic shift towards other business interests, not from any operational issues. The acquisition package includes structured handover support for a seamless transition.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself, or use our new official verification and assessment service. We provide a deep analysis, identify hidden risks, and independently assess the value of the business. Packages start at $1,000. Learn More