The seller is offering a long-standing website portfolio for sale due to time constraints after becoming a parent. The website, which has been a reliable source of passive income, is in the pest control niche, chosen for its evergreen nature and vast monetization potential through affiliate products. Launched in 2016, the site features over 210 articles crafted or edited by experienced writers. It has been monetized through programs like Mediavine and Amazon Associates, and enjoyed significant earnings in its early years, peaking at $35,986 in 2018. Since then, it has seen a decline, largely due to neglect and expired affiliate links, yet it continues to generate a steady income. The website was partially revived in 2022 with new content focused on pest breeds and site restructuring, but the overall maintenance has been minimal since 2018. The site presents several opportunities for growth, such as developing low competition keyword content, expanding into backlinking and social media promotion, exploring lead generation, and launching e-commerce ventures. Despite an increase in niche competitors, this is viewed as proof of the sector's profitability. The potential buyer could either maintain the site in its current steady-earning state or actively enhance it for greater earnings through content updates and marketing strategies. The seller, an experienced website creator, hopes the new owner will invest the needed time to maximize the site's potential. The website attracts visitors primarily through organic searches via Google and Bing.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself, or use our new official due diligence service. We provide a deep analysis, identify hidden risks, and independently assess the value of the business. Packages start at $1,000. Learn More