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Ecommerce Store
Ecommerce Store | Home and Garden
Ecommerce Home and Garden
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This established and profitable eCommerce business operates in the children's learning and development niche, offering high-quality tools, toys, and resources to parents, educators, and health professionals. With four years of strong growth, a loyal customer base, and scalable operations, the business is positioned for further expansion under new ownership.
Key Highlights:
- Revenue: AUD $1.5M in 2024, reflecting 1300% growth.
- Profit: $23K average monthly net profit with a 17% net margin.
- Orders: 14,138 in 2024, driven by improved user experience and product offerings.
- Customer Base: Over 45,000 customers; 16.35% return rate with minimal email marketing.
- Marketing Performance:
- Google Ads (46%), Meta Ads (43%), and Organic/Other (11%) generate the majority of traffic.
- 5-star Google reviews (279) and 7,219 product reviews enhance credibility.
Operations:
The business is currently run part-time by the owners with support from one casual staff member for warehouse operations. Inventory management, customer service, and marketing have been systemized but can be further optimized or outsourced.
Opportunities for Growth:
- Expand email/SMS marketing to increase engagement and revenue.
- Scale advertising through partnerships with marketing agencies.
- Launch new product lines, explore influencer marketing, and consider geographical expansion to New Zealand.
The business offers a solid foundation, excellent supplier relationships, and significant potential for a new owner to drive further growth.
Ecommerce Home and Garden
Contact Flippa for Price
Vetted + Data Verified Listing
This quality listing has been vetted by the Flippa team or the broker to ensure accuracy of the information provided.
Our vetting team has reviewed this listing and verified:
- Revenue
- Primary Expenses
- Traffic
The seller has also connected the following data integrations:
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Google Analytics
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Paypal
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Shopify
Payment Methods
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