A successful business with a seven-year track record is available for acquisition. This venture boasts impressive average gross margins of 95%, minimal fulfillment costs, and a near-zero return rate. The primary product line is simple, visually appealing, and widely beloved. After stabilizing the business over the last six months, the current owner, pressed for time due to a new job, is selling it in its improved state.
Key updates include a transition to a Shopify platform from WordPress, which has enhanced user experience and conversions. Inventory issues, particularly with popular products, have been resolved with stock replenishment and the expansion of product categories. New branding and packaging, along with cost-effective handling and postage methods, have streamlined operations. Marketing remains largely untapped, presenting significant growth opportunities, especially through social media and paid advertising avenues like Google, Meta, and TikTok. During its peak, the previous owner generated monthly revenues of $7-12k primarily through Google ads.
Currently, the site benefits from strong SEO performance, ranking highly for key search terms and driving steady organic traffic. The mailing list is ready for engagement, consisting of nearly 5,000 subscribers. Organic sales dominate the revenue stream, supported by a minimal and well-performing Google Ads campaign.
Operations are straightforward, requiring 10 minutes of order packing every two days. Customer service demands are minimal, with very few emails and no returns in recent months. The product’s visual appeal lends itself to marketing opportunities, including ASMR content. The business is ripe for growth with its high margins and marketing potential, making it ideal for someone with marketing expertise. Current stock is valued at approximately AUD6500.