The featured business, established in 2014, is a leading entity in the fitness subscription box industry. Its primary revenue source is a quarterly subscription service providing curated fitness products via its Shopify platform, contributing to 99% of its revenue. Driven by the founder's mission to make high-quality fitness gear and supplements easily accessible, the business has successfully cultivated a loyal customer base who look forward to new fitness discoveries each quarter. Despite its successful expansion, the business is currently being sold to allow the owner to pursue other ventures.
Key highlights of the business include its established brand recognition, recurring revenue through a subscription model, and strong vendor relationships that facilitate low-cost product sourcing. With a robust social media presence and efficient fulfillment managed by a third-party logistics provider, the business operates with minimal owner involvement, leveraging its automated processes.
Growth opportunities abound through expanding subscription offerings, leveraging influencer marketing, exploring international markets, and enhancing digital and community-building efforts. By listing on platforms like Amazon, the brand can tap into new customer segments. Financially, the business thrives with a positive cash flow from its $124.95 per box subscriptions, supported by upfront quarterly payments that ensure stable cash cycles.
The sale of this business includes the domain, Shopify account, customer list, vendor contacts, marketing materials, social media accounts, inventory, and operational documents. It presents an exceptional opportunity to acquire a sturdy business setup for further growth in the fitness sector.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
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