The poolcare website is a prominent blog dedicated to pool care and maintenance within the home and garden sector, established in 2018. It serves as a reliable resource for both new and seasoned pool owners, achieving a domain authority of 32, thereby building substantial credibility in its niche. The platform operates on a content and publishing business model and generates an annual revenue of €4,611, with profits reaching €3,028, highlighting its effective monetisation strategies. This revenue primarily stems from content marketing collaborations with brands and manufacturers in the swimming pool industry, complemented by affiliation income, creating a diversified business ecosystem. Future revenue growth could be achieved by leveraging its niche presence, exploring additional monetisation avenues such as offering online training courses and literature on pool maintenance, which could enhance its revenue and reinforce its authority in the field. The site is hosted under a domain associated with poolcare.fr and manages two significant Facebook groups. One group, intended for private individuals, boasts over 16,000 members, while the other serves pool professionals, featuring approximately 1,100 members. These communities provide a platform for increased engagement, expanding reach, and generating additional revenue through targeted advertising. For investors eyeing entry into the home and garden sector, this well-established site represents an attractive investment opportunity. The combination of stable metrics, a proven revenue stream, and its potential for growth in the pool maintenance market offers a compelling prospect for capitalising on the increasing demand for such resources.