In a rapidly evolving world where health and fitness have become paramount, a prominent fitness company founded in June 2021 stands out for revolutionizing home fitness with innovative resistance training equipment. This platform, with a global reach, has made strength training accessible and effective for a diverse audience. As it moves towards a sale, potential buyers are encouraged to examine its distinguishing features and business potential.
The company's revenue stems predominantly from e-commerce channels, with 80% coming from Shopify websites (France accounting for 45%, the EU 28%, and the UK 7%), 15% from Amazon, and 5% from a mobile application. The brand's legacy is built on quality and customer satisfaction, earning a loyal clientele and a trustworthy reputation in the home fitness sector. Its substantial customer base, particularly in France and internationally, highlights its product appeal and market strength.
The company benefits from strong SEO and consistent organic traffic due to a strategically optimized online presence. Opportunities for growth include expanding its product line to increase average order value and enhancing the mobile application to drive subscription-based revenue. Its innovative product range and state-of-the-art technology also contribute to its competitive edge.
This sale presents a unique investment opportunity in a profitable e-commerce business with a robust and expanding customer base. Ideal for investors interested in the fitness and e-commerce sectors, this business offers a chance to make significant contributions to the global fitness movement. The owners are seeking to sell due to personal reasons and a desire to pursue other projects, opening the door for new leadership to build on their success.
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Before making an offer
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2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
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2. Conduct Due Diligence.
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