An Australian company, known for their engraved seeds or 'magic beans', has emerged as a leader in the eco-friendly promotional products market. These beans grow into plants displaying messages or images, captivating both B2B and B2C consumers. Recently, the business reported a revenue of $14,000 for October, maintaining a high net margin of 60%. The majority of revenue stems from B2B transactions where customized beans are sold at wholesale rates to organizations as promotional or corporate gifts. The company's proficient lead conversion process successfully converts 34% of enquiries into sales.
Leveraging organic traffic from Google, the business ranks first for its main keyword while experimenting with profitable Google Ads. Each bean serves as a marketing tool with accompanying backing cards, potentially increasing customer reach and organic growth.
The operational aspect includes monitoring enquiries, closing leads, managing inventory, and fulfilling orders from their home studio, employing a compact laser engraver for 'print on demand' production. They report an impressive growth rate and quality over previous sellers, aided by scalable manufacturing processes significantly attributed to word-of-mouth promotion.
The firm, acquired 14 months ago, offers promising opportunities for future scaling through Google Ads, retail distribution, and school fundraising initiatives. Prospective buyers include larger companies within related markets, motivated solopreneurs, and creative individuals. The business is being sold due to personal reasons, with the current owner feeling it's time to hand over to someone capable of scaling it further. The sale includes necessary equipment and inventory valued at approximately $6,000.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
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