@AuManufacturing is Aust's most popular mfg news site. Huge Linkedin reach: 24K page followers + 16K in closed group. Reputation for great networking events
An independent news and analysis platform, previously operating under a different partnership, began in late 2018 and has since grown to become a leading source for the nation's manufacturing industry. Operating as a sole proprietorship since early 2025, it offers a comprehensive mix of website content, newsletters, podcasts, events, and commissioned reports, designed to inform and connect its community. The platform boasts approximately 3,300 newsletter subscribers with an impressive 52% open rate and averages 67,000 pageviews per month on its WordPress-based site. Its LinkedIn company page has gathered over 24,600 followers, along with a dedicated group of 16,000 members. The podcast series has released 115 episodes, with 8,500 overall downloads, including 439 in the past month.
The platform has cultivated strong advertising and sponsorship relationships with notable entities across various sectors, leveraging a CRM filled with trusted contacts. It has also produced reports and events for significant industry players and partnered with major expos and manufacturing weeks. Its annual campaign honoring the 50 Most Innovative Manufacturers has gained prestige, with recognized companies routinely issuing releases about their achievements. This initiative continues to evolve with a new event scheduled during an upcoming manufacturing week.
The business owner, who initiated the company and has been managing it part-time since 2025, is looking to transition to new challenges, motivated by a desire to focus on writing rather than administrative or sales tasks.
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