This listing ended without a winner.
Accepted Payment Methods: Escrow.com
About the site:
OddsPreview.com is primarily a sports news website, however as the domain name suggests focuses heavily on betting news and betting tips.
Opened towards the end of 2007, the websites content is found on Google News and NewsNow.co.uk.
The website is owned by Amber Digital Media Limited in the United Kingdom, of which I am one of two Directors.
As things stand, content is manually inputted. There are several options for the new owner when it comes to publishing new content on the site and I am happy to discuss this with any potential bidders via PM if need be.
The site has low overheads and is generating some good revenue.
The site has low overheads and is generating some good revenue.
Revenue since opening a little under twelve months ago (up to and including September 2008) are detailed below.
Please note that the site is currently based in the United Kingdom so figures are approximate based on exchange rates.
Revenue:
Our two main streams of revenue have been affiliates and directly through relevant companies.
As you can tell by looking at the website, there is currently a heavy emphasis on working with bookmakers/sportsbooks.
Affiliate revenue varies from company to company, but is usually paid in one of two ways. Either the company pays on a flat fee basis per sign up or pays a revenue share based on a visitors winnings/losses when they have opened an account with a bookmaker/sportsbook through one of our ads.
Some of these companies have their own affiliate programs. Others have been via CJ, Tradedoubler, etc.
For the year to date (up to and including September 2008) we have brought in £1252.27 ($2,173usd) via this method.
Looking at things over the past twelve months, an additional £1,055.84 ($1,832) for the period October 2007 to January 2008.
Please note that I have taken US dollars figures based on today's (October 20, 2008) exchange rates.
We have also generated around $4,500usd (£2,600) from the period June 2008-August 2008 in 'flat fee' advertising deals.
These have been with several of the bookmaker/sportsbooks we have been dealing with and basically have been deals agreeing that we guarantee the company in question ad placing with us banner space with us for a set period of time, rather than putting their banners in any kind of rotation system.
Proof of revenue can be provided to genuine bidders only.
We have one current flat fee campaign still online, however this expires at the end of October so will not affect the sale of the website and there will be no obligation for any potential buyer(s) to continue carrying any specific banners.
Traffic stats (screenshots available on request - please PM me with your email address)
A brief rundown of unique visitors per month for 2008:
January: 21555
February: 16798
March: 20756
April: 18592
May: 13215
June: 17447
July: 14335
August: 19917
September: 18411
October (up to October 20) 3326
The 'lull' in May was largely down to the end of the football (soccer) season. The small spike in June was largely down to Euro 2008 as well as Wimbledon tennis. July dropped again largely down to a lack of football.
Traffic has fallen in October, largely due to me taking time off. Although the site is currently manually updated, a little attention to SEO and implementation of some RSS feeds would be good additions to the site.
As part of the sale, I am willing to continue writing on a full-time basis should the buyer(s) wish to continue with the current layout, if only for the short-term. If this is the case, as part of the sale, I will provide a minimum twenty articles per day for thirty days.
This is a relisted auction as the previous reserve was not met. We've been talking to several individuals/companies both on here and away from Sitepoint but as no firm offers have been placed we have relisted the site - and lowered the BIN.
As always, any questions do not hesitate to drop me a message.
Many thanks.
With regard to the flat fee advertising, how were the advertisers sourced? Was this done by emailing them directly offering them spots, or do they get in contact with you? Does this have to be done on a monthly basis or are certain terms already agreed on?
It was basically done by contacting them via email and offering them guaranteed spots ahead of their competitors. There's a number of sportsbooks/bookmakers we have good relationships with which obviously helps. Naturally, we'll provide contact info etc for any buyer.
We agreed terms with each individually. Some deals have been monthly, others more long-term.
Hi all,
We're into the final 24 hours of the auction. To encourage further bids I've reduced the 'BIN' on the site quite considerably. As always, feel free to PM with any further questions. All bids should be made strictly via the auction rather than by PM or other means.
Many thanks.
As this auction is now closed and we're still talking with several individuals and companies regarding the sale of the site, please PM regarding any bids. If we do not complete a deal we will be relisting the site for sale at some point in the next couple of weeks.
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