Originally established in 2004 as a personal blog to document life as a mother, this platform has transformed into a widely appreciated source of humor and advice for both parents and non-parents. Despite having seven children and limited time, the blog maintains a stable following of over 30,000 monthly readers and achieves a modest monthly ad revenue of $200-400. This indicates strong potential for growth into a leading "mommy blog" or parenting resource if properly monetized. The blog has earned several awards and could significantly expand its audience with additional investment and time. Although there have been offers to purchase the blog, the owner remains strongly attached to it, viewing it almost as an extension of their family. They are considering finding a partner who can enhance the blog's readership and fully realize its potential. Revenue is primarily generated through advertisers and site sponsors, and traffic is driven from parenting resource platforms, other blogs, search engine results, and various online links. The primary audience consists largely of women and parents. The owner is exploring opportunities to collaborate with someone interested in elevating the blog to new heights, capitalizing on its established audience and recognition while maintaining its personal touch.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself, or use our new official verification and assessment service. We provide a deep analysis, identify hidden risks, and independently assess the value of the business. Packages start at $1,000. Learn More