Established Credit Card Comparison Site, since 2006

Past 12 Month Revenue was around 50,000

http://tinyurl.com/652rfp/

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Bid History:
0 Bids (0 Pending)
Offer History:
None accepted (0 Pending)
Listed:
Thu, 08 May 2008 04:28:03 GMT

Accepted Payment Methods: Electronic Transfer, Escrow.com

Description

This site is my "baby" but unfortunately I must sell.  I need money to pay for upcoming expenses.  And, I'm sure you're skeptical about why I'm selling the site.  No problem, I have nothing to hide.

Purpose of site:

•  Provides applications to many popular credit card offers

•  Provides information on credit cards such as rates, fees, description, etc.

•  Provides informative articles about credit cards.

•  Provides a credit card calculator.

•  Provides real consumer credit card reviews.

Reasons for selling:

•  Need money soon

•  The competition is tough and I don't have the money to compete (advertising/marketing) with the "big boys" on the market.

Traffic:

•  Around 160 uniques per day

•  Mostly organic traffic from Google

Revenue:

•  Around $2000 per month, all from credit card leads and applications.

•  No Google Adsense.  (Your option to add if you want)

•  Revenue from advertising space - more details in private.

Expenses:

•  No monthly expenses.  No Google Adwords.  Yearly expenses include listings in major directories such as Yahoo and Business.com.

First, the Bad News:

•  Revenue has dropped due to a drop in traffic.

•  Rankings have dropped because competition is tougher now than it was 12 months ago.

•  Lowest revenue month was last month which was around $2,000.

Now, the Good News:

•  Potential is limitless - highest revenue month was around $6,500 (last year).

•  SEO friendly

•  Thousands of quality backlinks

•  PR4 for the past 3 years

•  Hands-free site management; except when there are updates to credit cards

•  Easy-to-use admin section - add, edit, delete credit cards

•  Custom developed site - one of kind

•  Ranks well for many "credit card" related keyphrases.  (ie. credit card offers, credit card reviews, credit card comparisons, credit card ratings...etc.)

This pretty much sums it up.  This is my one and only website, so please make me a good offer.

Revenue Details

Credit Card Affiliate Programs and Advertisement

Traffic Details

Mostly organic traffic from Google.

Questions 31 public, 1 deleted

  1. Avatar for Miguelmateos
    Posted by:
    Miguelmateos (+9)
    Date:
    Thu, 08 May 2008 05:10:26 GMT

    can you PM me prof of revenue for last 12 months including this month

  2. Avatar for steve7
    Posted by:
    steve7 (+6)
    Date:
    Thu, 08 May 2008 06:04:35 GMT

    Hi Miguelmateos,

    Yes, I can send you proof. As I mentioned, last month was it's lowest revenue month at $2,000. Prior to that, the site was making a generous $3,000 to $7,000 per month in pure profit. I don't run Google Adwords or any other PPC programs. All revenue is generated from organic traffic, which makes this site so sweet!

  3. Avatar for netHeadCreations
    Posted by:
    netHeadCreations (+4)
    Date:
    Thu, 08 May 2008 06:53:14 GMT

    How much work does this require daily? also please email your last price on the site. Thanks

  4. Avatar for steve7
    Posted by:
    steve7 (+6)
    Date:
    Thu, 08 May 2008 07:46:54 GMT

    Hi netHead,

    They site typically only requires updates 2 to 3 times a month. The rest of the time, you are making money hands-free.

    I'm not sure what you mean by the "last price" on the site. Do you mean the reserve price?

    Regards,
    Steve

  5. Avatar for moreclicks
    Posted by:
    moreclicks (+3)
    Date:
    Thu, 08 May 2008 09:53:26 GMT

    Nice site - good luck with the sale I operate in this niche but your bin is a little out of my range. PM me if your thinking of a price reduction.

  6. Avatar for oziman
    Posted by:
    oziman (+4)
    Date:
    Thu, 08 May 2008 09:54:12 GMT

    Hi Steve,

    Could you post stats please?
    Also, who are you running the offers through?
    What's the reserve?
    oziman

  7. Avatar for aRxS
    Posted by:
    aRxS (+5)
    Date:
    Thu, 08 May 2008 09:56:18 GMT

    hello, how do you add offers?

    Do you get them individually or from cj, clickbank etc?

  8. Avatar for lbeachmike
    Posted by:
    lbeachmike (+7)
    Date:
    Thu, 08 May 2008 17:03:33 GMT

    What are the monthly server peak bandwidth requirements for this site?

  9. Avatar for hasen
    Posted by:
    hasen (+5)
    Date:
    Thu, 08 May 2008 21:35:08 GMT

    The buy it now is $68000? 34 times the monthly revenue? Isn't that a little high and especially since as you say the traffic and revenue have dropped recently.

  10. Avatar for steve7
    Posted by:
    steve7 (+6)
    Date:
    Thu, 08 May 2008 23:17:43 GMT

    Hi everyone,

    Response to oziman:
    Here are the some screenshots: http://www.apexcreditcards.com/sitepoint/stats.html. I'm running most of my offers through icommissions.com. The reserve will be given in private.

    Response to arxs:
    I add the offers through a back-end admin section. It's very easy to use; just fill in the blanks. I am running offers through icommissions.com.

    Response to lbeachmike:
    I'm only using 1% of my allowed bandwidth through my webhost.

    Response to hasen:
    Yes, the bin is $68k. This sale is for the serious investor. I've shown you what the site is capable of - its had 2 months with revenues over $6,000. I've built lots of natural quality links for it. It has the backbone in place. Now, all the new owner has to do is strengthen it, and make it bigger and better.

    You have to think about the site as a whole; the name, the design, the originality, the potential. Also, the traffic it receives is purely organic from the search engines. I don't advertise, or spend thousands on PPC. You do know how expensive clicks for "credit" related keywords are right?

  11. Avatar for derekdc
    Posted by:
    derekdc (+6)
    Date:
    Fri, 09 May 2008 04:31:58 GMT

    good luck. PM me if your bin is cut to under 20k. you won't get anything more than that unfortunately these days!

  12. Avatar for steve7
    Posted by:
    steve7 (+6)
    Date:
    Fri, 09 May 2008 06:18:40 GMT

    Thanks derek. There is no way I would let the site go for that price. This is not some turnkey site built overnight. I built this site for the long-term, including sound SEO practices.

  13. Avatar for gtithesexy
    Posted by:
    gtithesexy (+5)
    Date:
    Fri, 09 May 2008 08:55:56 GMT

    Is the website for US and Canada visitors?

  14. Avatar for blisspublisher
    Posted by:
    blisspublisher (+8)
    Date:
    Fri, 09 May 2008 08:58:37 GMT

    Steve7, You said "They site typically only requires updates 2 to 3 times a month". What update is that? Please advise. Thanks!

  15. Avatar for Steve_Next
    Posted by:
    Steve_Next (+2)
    Date:
    Fri, 09 May 2008 12:41:56 GMT

    I have serious interest in the site. I have a list of questions but first can you tell me the reserve price?

  16. Avatar for Steve_Next
    Posted by:
    Steve_Next (+2)
    Date:
    Fri, 09 May 2008 12:54:55 GMT

    Quick question:

    Your post says "Established Credit Card Comparison Site, since 2005"

    However the domain was registered 4-20-2006 and archive.org does not show a page until June 13, 2006.

    Am I missing something?

  17. Avatar for steve7
    Posted by:
    steve7 (+6)
    Date:
    Fri, 09 May 2008 16:38:07 GMT

    Response to gtithesexy:
    The site primarily caters to the U.S. audience, however, you can definitely use it for Canadian offers as well. If you visit the site, there is a category for Canadian credit cards.

    Response to blisspublisher:
    Those updates need be done when your affiliate company sends you a notification, telling you that there has been some change(s) to credit card offer(s). It's usually a change in the card description (ie.bullet points). It's easy to update...pretty much copy and paste.

    Response to Steve Next:
    You are right Steve. I did start the site in April 2006. I apologize for misinforming everyone. I've sent you the reserve price in PM.

  18. Avatar for hasen
    Posted by:
    hasen (+5)
    Date:
    Fri, 09 May 2008 21:32:58 GMT

    Alright, can you give me a list of keywords that it ranks for? Or a list of keywords where the traffic is referred from.

  19. Avatar for MusicLyrics
    Posted by:
    MusicLyrics (-19)
    Date:
    Sat, 10 May 2008 06:08:45 GMT

    Where is traffic coming from? Can I see screenshots?

  20. Avatar for MusicLyrics
    Posted by:
    MusicLyrics (-19)
    Date:
    Sat, 10 May 2008 06:35:00 GMT

    Which affiliate program are you using? I'm a serious bidder.

  21. Avatar for steve7
    Posted by:
    steve7 (+6)
    Date:
    Sat, 10 May 2008 17:25:46 GMT

    Response to hasen:
    I've sent you the top 20 list in private.

    Response to MusicLyrics:
    A majority of the traffic flows in from Google. I've sent you a private message as well.

    Response to MusicLyrics:
    I'm primarily using an affiliate company called icommissions.com. I've used and tested most of the top affiliate companies out there, and so far icommissions has the highest payout, upheld reliability, and provides responsive customer service. There are a couple of other affiliate companies I use for certain cards, such as credit.com and ncsreporting.

  22. Avatar for hasen
    Posted by:
    hasen (+5)
    Date:
    Sat, 10 May 2008 19:44:53 GMT

    Thanks for the pm. Can I ask how much money has been invested into it approximately?

  23. Avatar for iwpg
    Posted by:
    iwpg (+5)
    Date:
    Sat, 10 May 2008 21:00:33 GMT

    Please PM traffic stats. Very interested in this site.

  24. Avatar for steve7
    Posted by:
    steve7 (+6)
    Date:
    Sun, 11 May 2008 06:15:17 GMT

    Response to hasen:
    To be honest with you, I'm not sure how much has been invested into it. I would estimate it to be over $5,000. Since the creation, my main focus has been to acquire free, organic traffic for the long-term. I've spent over one and half years, constantly building links and working on the SEO. The site has tons of great inbound links, including some from respected edu sites.

    Response to iwpg:
    Here is a stats page I created which includes traffic as well as revenue info: http://www.apexcreditcards.com/sitepoint/stats.html

  25. Avatar for bumpngrind
    Posted by:
    bumpngrind (+4)
    Date:
    Sun, 11 May 2008 22:54:53 GMT

    Please send revenue and traffic history for the last year. Please identify reserve in private and please let me know if you would consider financing part of the sale for a higher purchase price.

  26. Avatar for iwpg
    Posted by:
    iwpg (+5)
    Date:
    Mon, 12 May 2008 05:14:11 GMT

    Can I get the top 20 list of kw's and source? Thanks.

  27. Avatar for steve7
    Posted by:
    steve7 (+6)
    Date:
    Mon, 12 May 2008 19:02:15 GMT

    Response to bumpngrind:
    I've sent you a PM.

    Response to iwpg:
    I've sent you a PM.

  28. Avatar for iwpg
    Posted by:
    iwpg (+5)
    Date:
    Mon, 12 May 2008 20:14:02 GMT

    Thanks for the PM. Have you ever had trademark or legal issues with the domain? What platform are you using, PHP/MySql? Do you have an admin interface to edit or add cards?

    Thanks.

  29. Avatar for steve7
    Posted by:
    steve7 (+6)
    Date:
    Mon, 12 May 2008 21:41:29 GMT

    Response to iwpg:
    No, I've never had any trademark or legal issues with the domain or the site.
    The platform is PHP/MySql.
    Yes, there is an admin interface where you can log-in to make edits on any card, category, or issuer. From the admin, you can also add new articles and also edit the prime rate.

  30. Avatar for DonMecca
    Posted by:
    DonMecca (+3)
    Date:
    Tue, 13 May 2008 03:46:37 GMT

    Please PM me your reserve price/BIN. Thanks

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Site Details (claimed by seller)

Site access has been verified.

Established: 1 Jan 2005
Uniques (per month): 4,838
Page Views (per month): 113,977
Gross Revenue (per month): $2,000
- from Advertising Sales: No
- from Product or Service Sales: No
- from Affiliate Income: No
No profit is being claimed.

Content is not claimed to be unique
(placeholder, reused or re-purposed)

Design is not claimed to be unique
(template, reused or available elsewhere)

Seller Details

No avatar for steve7

steve7

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